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Message: <blockquote data-quote="Man in the Funny Hat" data-source="post: 6069408" data-attributes="member: 32740">There are three kinds of lies.  lies, damned lies and statistics.  - Twain (or possibly Disreali)Correlation is also not causation.I have never, ever seen sales figures from the company whose figures matter, which is WotC.  Maybe if you could assemble figures for D&D sales taken from enough B&M and online retailers to constitute a reliably representative sample?  I don't know that even that is possible or I suspect some particularly keen Chicken Little would have done so instead of quoting a single friend who works in retail or simply claiming to have uncontestable knowledge on the matter and failing to provide stuff like convincing evidence.I'd say the google information is... curious, but as has been pointed out it just can't be extrapolated into an actual prediction about the viability of D&D as a hobby or a going sales concern.  Too many influencing factors to account for; too much noise in the data.AFAIK WotC has never shared their sales data beyond perhaps a few statements of, "this or that specific item actually sold well," which can be interpreted as saying NOTHING definitive even about the product in question much less extrapolating usefully about the game as a whole.Nothing to see here.  <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f642.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=":)" title="Smile    :)"  data-smilie="1"data-shortname=":)" /></blockquote>

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