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Message: <blockquote data-quote="2WS-Steve" data-source="post: 416843" data-attributes="member: 3289">Since Don ressurected this thread I'll run an adventure for it...I just wanted to throw a me-too in here. Publishers like reviews they can get pull-quotes from. A five to eight word quote fits nicely in a banner ad and we can use something even a bit longer for a print ad (but not much longer). In turn this gives the reviewer exposure as well, since the quote gets attributed to them. For example, I'm running an banner ad now for "Masters of Arms" using a quote from one review and a rating from another and this means that both those reviewers get their name and website advertised.Reviewers might want to condense their opinion of a product (particularly a product they like) into a short sentence somewhere in their review, perhaps just pointing out the feature that stood out most to them.On a somewhat unrelated note, one of the most insightful things I've read was an article over on Matt Forbeck's website (no URL handy, sorry) where he talks about his experiences in the game industry. There's one section where he mentions that game writing is like any other kind of writing, most gamers don't actually play the games from the books they buy so they're buying the book for entertainment purposes. That means you better make sure your writing is entertaining as well as useful for the game. I think this applies to reviews as well. Reviews are writing too and like all writing needs to entertain as well as inform to be really successful. If you read reviews in computer game mags you'll notice that they're designed to be a fun read.</blockquote>

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