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<blockquote data-quote="Troll Lord" data-source="post: 501405" data-attributes="member: 1163"><p><strong>Interesting Discussion</strong></p><p></p><p>I agree with much of what Clark and Hal have said. I would add that one should make the distinction between the book trade and game trade. The game trade (your local retail stores) is generally easy to get into and deal with, whereas the book trade (waldenbooks, etc) is more difficult to deal with. Game trade returns are negligible, book trade returns can be harsh. Many companies avoid the book trade for this very reason.</p><p></p><p>Of course module sales are affected by these two trades. Many bookstores are happy to pick up the Codex of Erde, its hardback and faces on the shelf nicely. But saddle stitched modules are not so easily displayed.</p><p></p><p>Its interesting to note that the gaming industry has undergone a rather sharp change only in the past few years. The addition of the fulfillment houses (Impressions, Wizards Attic and Osseum) has given small companies a better chance to enter the businesses by marketing their material to the distributors (there's well over 20 of these). Conversely they take a fee for their services and this cuts into the small presses profits. </p><p></p><p>I do TLGs distribution on all levels and its a love hate relationship. I love the work Impressions does for us, but I hate paying them. <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f609.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=";)" title="Wink ;)" data-smilie="2"data-shortname=";)" /> </p><p></p><p>Of course, its the fulfillment houses that got TLG her start. WA picked up our first mods and sold them and shipped them quickly, without which we would have had to work a great deal harder.</p><p></p><p>As for module sales. Troll Lord Games still puts them out. Our overhead is real small so we don't have to sell thousands of books to break even and make money. Blood Royal, a 48 page book by Casey Christorferson, should be hitting the stands in the next week or two and I expect will make us a tidy profit (at least it better or Casey is going down!! LOL).</p><p></p><p>Steve</p><p>General Manager</p><p>Troll Lord Games</p><p><a href="http://www.trolllord.com" target="_blank">www.trolllord.com</a></p></blockquote><p></p>
[QUOTE="Troll Lord, post: 501405, member: 1163"] [b]Interesting Discussion[/b] I agree with much of what Clark and Hal have said. I would add that one should make the distinction between the book trade and game trade. The game trade (your local retail stores) is generally easy to get into and deal with, whereas the book trade (waldenbooks, etc) is more difficult to deal with. Game trade returns are negligible, book trade returns can be harsh. Many companies avoid the book trade for this very reason. Of course module sales are affected by these two trades. Many bookstores are happy to pick up the Codex of Erde, its hardback and faces on the shelf nicely. But saddle stitched modules are not so easily displayed. Its interesting to note that the gaming industry has undergone a rather sharp change only in the past few years. The addition of the fulfillment houses (Impressions, Wizards Attic and Osseum) has given small companies a better chance to enter the businesses by marketing their material to the distributors (there's well over 20 of these). Conversely they take a fee for their services and this cuts into the small presses profits. I do TLGs distribution on all levels and its a love hate relationship. I love the work Impressions does for us, but I hate paying them. ;) Of course, its the fulfillment houses that got TLG her start. WA picked up our first mods and sold them and shipped them quickly, without which we would have had to work a great deal harder. As for module sales. Troll Lord Games still puts them out. Our overhead is real small so we don't have to sell thousands of books to break even and make money. Blood Royal, a 48 page book by Casey Christorferson, should be hitting the stands in the next week or two and I expect will make us a tidy profit (at least it better or Casey is going down!! LOL). Steve General Manager Troll Lord Games [url]www.trolllord.com[/url] [/QUOTE]
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