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Message: <blockquote data-quote="guildofblades" data-source="post: 3449151" data-attributes="member: 27324">>>The current consensus (if that's what it is) is sad. It's like an auto manufacturer choosing to pull money away from engine R&D in order to pay for fancy exterior styling research and a gonzo marketing campaign. Not necessarily the best choice in the long run, but maybe what you have to do to survive in the short term. Oh well.<<You pegged it right there. Most of them are doing just what they can to survive.We slowed our RPG production down to almost nil for a long time and switched gears to focus on our board games productions precisely because we weren't thrilled with the capabilities we could offer in RPG production. After a three year gap in RPG production we're planning on gearing up designs on them again.The big companies just can't afford the extra labor to make perfect editing a priority and maintain the profit margins the company will require to keep the line in print. Smaller companies can afford to do it right only because many of them are part time operations and maybe they put out one or two books a year, but they too will often fail if they overspend relative to expected revenues. And thats exactly what happens to so many small companies that enter the market only to fold up shop within two years. Mid sized companies feel the pinch on both ends, lacking the time allowed to focus on a limited number of releases and feeling the absolute need to maximize the revenues vs investment or they won't be able to afford to pay the few staff they have.The simple solution....double the sales on all products across the industry and then the operational budgets will be there.So, who has the plan to double sales volumes across the board? Please share it with us. No, really, please share it with me first and give me a year's head start. <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f642.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=":)" title="Smile    :)"  data-smilie="1"data-shortname=":)" />Ryan S. JohnsonGuild of Blades Publishing Group<a href="http://www.guildofblades.com" target="_blank">http://www.guildofblades.com</a><a href="http://www.1483online.com" target="_blank">http://www.1483online.com</a>http;//www.thermopylae-online.com</blockquote>

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