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<blockquote data-quote="pemerton" data-source="post: 6556253" data-attributes="member: 42582">But what makes you think WotC thinks this is unwavering?They have just produced a new edition of D&amp;D. By all accounts it has sold very well.Mearls's stated goal is to avoid the problem WotC experienced with the 4e Red Box: strong initial take-up but little follow through. Sales of the 5e core books seem, so far, to be behaving the way that Mearls's wanted them to.Presumably the first and foremost reason is because it generates a desirable return on the capital invested.A related reason is the one [MENTION=996]Tony Vargas[/MENTION] gives: it is a suitable &quot;anchor&quot; for an enduring, low-overheads-to-maintain D&amp;D game. This reason is related because this is part of how the game generates its return.This reason is related in another way, because this is part of how the game is seen as maintaining its place as the notional foundation of the overall brand.These reasons may or may not turn out to be good ones, but I think they're reasonable. They're also the answer to the implicit question &quot;What is WotC doing to stop PF eclipsing D&amp;D in 5 years?&quot;</blockquote>

[QUOTE="pemerton, post: 6556253, member: 42582"] But what makes you think WotC thinks this is unwavering? They have just produced a new edition of D&D. By all accounts it has sold very well. Mearls's stated goal is to avoid the problem WotC experienced with the 4e Red Box: strong initial take-up but little follow through. Sales of the 5e core books seem, so far, to be behaving the way that Mearls's wanted them to. Presumably the first and foremost reason is because it generates a desirable return on the capital invested. A related reason is the one [MENTION=996]Tony Vargas[/MENTION] gives: it is a suitable "anchor" for an enduring, low-overheads-to-maintain D&D game. This reason is related because this is part of how the game generates its return. This reason is related in another way, because this is part of how the game is seen as maintaining its place as the notional foundation of the overall brand. These reasons may or may not turn out to be good ones, but I think they're reasonable. They're also the answer to the implicit question "What is WotC doing to stop PF eclipsing D&D in 5 years?" [/QUOTE]

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