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<blockquote data-quote="Odhanan" data-source="post: 5310928" data-attributes="member: 12324">Then it should be obvious that making a fully contained, if condensed and simplified, game, is the way to go. Why is it that we became so enamoured with D&amp;D with the Mentzer box, or B/X? It's because this was a full game, because we played and played and played, and were only left wanting for EVEN more. The notion that a bait-and-switch product makes more bucks than a fully rounded, satisfying product is a strange notion indeed. Using the marketing they used, with the cover they chose for the box, they could sell a great number of boxes regardless of their content. But to hook the player, you need to showcase the endless replayability and possibilities offered by a role playing game. A starter product that does not include complete rules, if even limited to a few levels, has much less of a chance to achieve this. If bait-and-switch products sell just as much as a full product on the short term it is the full product that will generate more revenue on the mid-long term. And that is why fundamentally, bait-and-switch products are bad for a company that truly wants its brand to grow.</blockquote>

[QUOTE="Odhanan, post: 5310928, member: 12324"] Then it should be obvious that making a fully contained, if condensed and simplified, game, is the way to go. Why is it that we became so enamoured with D&D with the Mentzer box, or B/X? It's because this was a full game, because we played and played and played, and were only left wanting for EVEN more. The notion that a bait-and-switch product makes more bucks than a fully rounded, satisfying product is a strange notion indeed. Using the marketing they used, with the cover they chose for the box, they could sell a great number of boxes regardless of their content. But to hook the player, you need to showcase the endless replayability and possibilities offered by a role playing game. A starter product that does not include complete rules, if even limited to a few levels, has much less of a chance to achieve this. If bait-and-switch products sell just as much as a full product on the short term it is the full product that will generate more revenue on the mid-long term. And that is why fundamentally, bait-and-switch products are bad for a company that truly wants its brand to grow. [/QUOTE]

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