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Community
General Tabletop Discussion
*TTRPGs General
Retail Gaming Store Economics [LONG]
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<blockquote data-quote="stevelabny" data-source="post: 639436" data-attributes="member: 9298"><p>A few things I just want to throw into this discussion. </p><p></p><p>1> I've worked the past few years doing almost every aspect for a small retail photographic supplies store. (just so you know where I'm coming from) When it comes to stuff that isn't selling (particularly discontinued lines, CCGs that have fallen out of favor, and junk) it is your job as the man in charge to </p><p> a> keep your ear to the ground, know whats coming. and when the end is near for a product. lower prices accordingly.</p><p> b> admit when its over. if lowering the price in did not clear out everything. immediately sell at cost when the product is dead. if it STILL doesn't sell, it just became a prize in your next store contest. (but probably 2nd or 3rd prize, cuz who wants to win THAT?) or buy a certain amount and get one of these free.</p><p></p><p>2> Don't sell anything at list price. If you don't think your store can survive selling everything at 20% off. DON'T BOTHER. Don't insult my intelligence. I know I can buy anything for at least 20% off online. So do your customers. In NYC many shops give a 20% discount. Some don't. I will only shop in those that don't if I can't find a product elsewhere.</p><p></p><p>3> Don't half-ass a major part of your store. Don't be a gaming store that sells comics. Or vice versa. Be a gaming & comics store. Or one or the other. Now obviously a just gaming store can still carry gaming-related comics (KotDT, anything D&D, etc) and a comic store can carry HeroClix or some sort of super-hero RPG. BUT don't pretend your a comic store and sell very few comics. A comic store needs full lines of Marvel, DC, Image and Dark Horse, plus other independents plus BACK ISSUES. Otherwise you'll just tick off the comic fans.</p><p></p><p>4> Don't have the place look seedy. Pretend you're a REAL retail store.</p><p></p><p>5> Adapt.</p><p></p><p>I'm done.</p><p>steve</p></blockquote><p></p>
[QUOTE="stevelabny, post: 639436, member: 9298"] A few things I just want to throw into this discussion. 1> I've worked the past few years doing almost every aspect for a small retail photographic supplies store. (just so you know where I'm coming from) When it comes to stuff that isn't selling (particularly discontinued lines, CCGs that have fallen out of favor, and junk) it is your job as the man in charge to a> keep your ear to the ground, know whats coming. and when the end is near for a product. lower prices accordingly. b> admit when its over. if lowering the price in did not clear out everything. immediately sell at cost when the product is dead. if it STILL doesn't sell, it just became a prize in your next store contest. (but probably 2nd or 3rd prize, cuz who wants to win THAT?) or buy a certain amount and get one of these free. 2> Don't sell anything at list price. If you don't think your store can survive selling everything at 20% off. DON'T BOTHER. Don't insult my intelligence. I know I can buy anything for at least 20% off online. So do your customers. In NYC many shops give a 20% discount. Some don't. I will only shop in those that don't if I can't find a product elsewhere. 3> Don't half-ass a major part of your store. Don't be a gaming store that sells comics. Or vice versa. Be a gaming & comics store. Or one or the other. Now obviously a just gaming store can still carry gaming-related comics (KotDT, anything D&D, etc) and a comic store can carry HeroClix or some sort of super-hero RPG. BUT don't pretend your a comic store and sell very few comics. A comic store needs full lines of Marvel, DC, Image and Dark Horse, plus other independents plus BACK ISSUES. Otherwise you'll just tick off the comic fans. 4> Don't have the place look seedy. Pretend you're a REAL retail store. 5> Adapt. I'm done. steve [/QUOTE]
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