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Reviews Not Influecing Buying?
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<blockquote data-quote="BSF" data-source="post: 1723039" data-attributes="member: 13098"><p>Reviews have definitely influenced me. Heck, I have bought products based on nothing more than reviews. Since none of the LGSs had the product in stock, I wasn't even able to flip through the book. Nothing but reviews and whatever material I can find on the publisher's site. The key there is reviews, not a single review. If I am going to buy it sight unseen, I want a few different perspectives before I drop the money.</p><p></p><p>So, any publishers that dismiss the value of online reviews in purchasing decisions are not thinking of my purchases. I admit that an online review might not spike sales for anything, but there are surely a few sales made because of them. Think of the folks that are going to buy product when they do not have access to a FLGS, or even an LGS.</p></blockquote><p></p>
[QUOTE="BSF, post: 1723039, member: 13098"] Reviews have definitely influenced me. Heck, I have bought products based on nothing more than reviews. Since none of the LGSs had the product in stock, I wasn't even able to flip through the book. Nothing but reviews and whatever material I can find on the publisher's site. The key there is reviews, not a single review. If I am going to buy it sight unseen, I want a few different perspectives before I drop the money. So, any publishers that dismiss the value of online reviews in purchasing decisions are not thinking of my purchases. I admit that an online review might not spike sales for anything, but there are surely a few sales made because of them. Think of the folks that are going to buy product when they do not have access to a FLGS, or even an LGS. [/QUOTE]
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