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<blockquote data-quote="Parmandur" data-source="post: 8912857" data-attributes="member: 6780330">The 15% offer came before the leaks, incidentally, that was their opening gambit to have 25% the standard withb15% for negotiated contracts.I thinknyou overestimate the potential knowledge of the MBA making the number calls here. They aren't the people who know people at Kobold Press, and knowing several people whose job it is to male these sorts of number proposals I have been told it is &quot;wild ass guessing.&quot; I think the most likely explanation is that the business side people really believed that 25% with marketing assistance was a legitimately great offer on the numbers.Even assuming more knowledge than I am guessing the business guys had, let's take a look at Kobold Press Tome of Beasts line. They had fewer than 10,000 backers for the latest one on Kickstarter, and made some thousands of sales on DriveThruRPG. Now, let's assume that WotC marketing offer convinced 1% of D&amp;D Beyond users to try Tome of Beasts V, or about 150,000 sales: or approximately $7.5 Million in revenue. Sure, 15% on 7.5 million would be a lot of money given to WotC, but from a business point of view that's a fair trade.</blockquote>

[QUOTE="Parmandur, post: 8912857, member: 6780330"] The 15% offer came before the leaks, incidentally, that was their opening gambit to have 25% the standard withb15% for negotiated contracts. I thinknyou overestimate the potential knowledge of the MBA making the number calls here. They aren't the people who know people at Kobold Press, and knowing several people whose job it is to male these sorts of number proposals I have been told it is "wild ass guessing." I think the most likely explanation is that the business side people really believed that 25% with marketing assistance was a legitimately great offer on the numbers. Even assuming more knowledge than I am guessing the business guys had, let's take a look at Kobold Press Tome of Beasts line. They had fewer than 10,000 backers for the latest one on Kickstarter, and made some thousands of sales on DriveThruRPG. Now, let's assume that WotC marketing offer convinced 1% of D&D Beyond users to try Tome of Beasts V, or about 150,000 sales: or approximately $7.5 Million in revenue. Sure, 15% on 7.5 million would be a lot of money given to WotC, but from a business point of view that's a fair trade. [/QUOTE]

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