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Message: <blockquote data-quote="Lonely Tylenol" data-source="post: 2721050" data-attributes="member: 18549">Could be.  No good evidence on which to make a decision either way.But anyway, your analysis is interesting.  Do you think that your experience is typical for most d20 publishers (I assume you get to chat with them more than I do), or do you think that perhaps there are some subcategories of publishers that do better or worse depending on what it is they're publishing?  I still have no reason to doubt WotC's claims that they're doing well, but I understand that they might be thriving on the flotsam left behind as various d20 publishers dwindle and customers turn to the big company with flashy production values and lots of product support...something they can provide because they're so big.  But WotC is also really the only company that's spending a lot of money to get new players into the industry, so perhaps they're seeing a market share that nobody else is.It could be that Atlas was producing something, as the earlier poster suggested, that was niche enough that it didn't have the staying power that WotC's generalist approach with the core books, Complete line, Races of line, well-established campaign settings, etc. did have.I suspect that Malhavoc has never been doing better than they are now, but I also suspect that several other d20 holdouts that didn't branch out into other areas are suffering.  Everyone these days except Malhavoc seems to be producing non-d20 stuff.  Mongoose has a few licensed games, Firey Dragon has Tunnels and Trolls, etc.  So maybe surviving in a d20-only business depends more on having a really good eye for what will sell to d20 players, something which it seems Malhavoc does possess.</blockquote>

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