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Message: <blockquote data-quote="Nellisir" data-source="post: 2905704" data-attributes="member: 70">I think I'm also describing the short pdf market, which is no longer novel and innovative, but you can take it however you want.Looking at the larger d20 market, I wonder if part of many publishers' problem isn't a failure to create, um, a "backdrop" for their products.  If you create truly generic products, without any relationship (not interdependance) between them, then you lose the opportunity to give some added value to the product and there's no difference between Mike's Book of Spells and Bo's Book of SpellsI'm NOT saying create a setting product.  Settings don't sell, that's the common wisdom.  But all the hooks in your Dozen series - do they add up a single setting?  If not, why not?The absolute best example of this are the monster books EN World did a few months back.  Generic monsters, easily exportable, but set in a consistent backdrop that, IMO, add 100% to the value.  I bought at least two just to find out more about the background.In short, I think a consistent, low-key background in accessories can be a good way to increase consumer interest, link mechanically unrelated products, and potentially create a sort of "series/collectible" mentality in the customer, boosting sales among linked products.The fact is, the audience is still ought there.  People are still playing D&D and d20.  I don't believe more people are playing d20 Modern or M&M than D&D; those markets are just younger than core d20.  They'll bust too.  Publishers that look at this and say "this is it, it's all over" ought to get out.  But some, with foresight and planning, will hang on and make it work.CheersNell.</blockquote>

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