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Message: <blockquote data-quote="Sailor Moon" data-source="post: 6556787" data-attributes="member: 6776331">While it does happen, it's not as widespread as you think. This has already been explained away in other threads with examples as to why it's not a majority issue. You have loads of products that do this and nobody gets scared away. Look at legos,  various toys, card games, novels etc.... D&D is a niche hobby so most people that play it know what they are looking for. You aren't going to have the general masses just walking into gameshops  and coming across D&D and figuring they will give it a go. Ever try getting started with Warhammer? Ever walk into a Games Workshop store? A whole shop dedicated to the stuff? Customers aren't scared by products.</blockquote>