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<blockquote data-quote="Mike_Lescault" data-source="post: 3624455" data-attributes="member: 51916">You're right that it raises some issues, but I disagree that it would have been better to wait. This is one of those classic cases where it's easy to cite the downsides of a decision, without acknowledging the worse situation that would have happened with any other course of action.If we hadn't announced Gleemax until the site was ready to launch:- The first people to show up would see that it was empty and devoid of any form of critcal mass.- Our first month would have been spent with people saying they refuse to use it because of the name.- Tons of people would be totally confused and would have countless questions about what the heck this Gleemax thing was.- We would have designed and launched the site in a vacuum without taking suggestions and feedback from customers.- Customers would be very upset that WotC sprung a major change in direction on them without any notice.- There would be a huge outcry about how &quot;This is the End of (insert product) as we know it!&quot;So while I agree that there are plenty of downsides to the launch of the promotional site, I think they far outweigh the alternatives.</blockquote>

[QUOTE="Mike_Lescault, post: 3624455, member: 51916"] You're right that it raises some issues, but I disagree that it would have been better to wait. This is one of those classic cases where it's easy to cite the downsides of a decision, without acknowledging the worse situation that would have happened with any other course of action. If we hadn't announced Gleemax until the site was ready to launch: - The first people to show up would see that it was empty and devoid of any form of critcal mass. - Our first month would have been spent with people saying they refuse to use it because of the name. - Tons of people would be totally confused and would have countless questions about what the heck this Gleemax thing was. - We would have designed and launched the site in a vacuum without taking suggestions and feedback from customers. - Customers would be very upset that WotC sprung a major change in direction on them without any notice. - There would be a huge outcry about how "This is the End of (insert product) as we know it!" So while I agree that there are plenty of downsides to the launch of the promotional site, I think they far outweigh the alternatives. [/QUOTE]

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