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<blockquote data-quote="Hussar" data-source="post: 6784648" data-attributes="member: 22779"><p>For one, I'd say it's this very strong commitment to supporting the Adventurers League to a degree we've never seen before. The RPGA, back in the day, was very popular, but, you almost never heard about it. Small snippets in Dragon Magazine, the occasional bit on the website and that was it. Now, AL play is front and centre. The major releases are all tied specifically to AL play. They are pushing AL play every chance they get - and that's apparently the strategy for growing the hobby; create a venue for new players to come and try the game in as many places and as often as possible.</p><p></p><p>Previously, there was a sense that WotC was just releasing books into the wilds and then moving on to the next book. Now we get things like Chris Perkins doing live play at Con's, massive promotion of AL play, this new Epic Play (or whatever it's called) coming at the next Winter Ex. A lot more exploration of social media communication as well. Twitter, Facebook, the Dragon+ phone app. Plus tying all the different gaming venues - video games, board games and TTRPG into one big package.</p><p></p><p>Previous D&D board games, for example, had nothing to do with the TTRPG. I can't remember ever seeing a release of a video game like Sword Coast Legends directly with a module release. Now, whether it's successful or not is a different issue entirely. But, I'd say they are trying very hard, right now, to broaden the appeal of the game.</p></blockquote><p></p>
[QUOTE="Hussar, post: 6784648, member: 22779"] For one, I'd say it's this very strong commitment to supporting the Adventurers League to a degree we've never seen before. The RPGA, back in the day, was very popular, but, you almost never heard about it. Small snippets in Dragon Magazine, the occasional bit on the website and that was it. Now, AL play is front and centre. The major releases are all tied specifically to AL play. They are pushing AL play every chance they get - and that's apparently the strategy for growing the hobby; create a venue for new players to come and try the game in as many places and as often as possible. Previously, there was a sense that WotC was just releasing books into the wilds and then moving on to the next book. Now we get things like Chris Perkins doing live play at Con's, massive promotion of AL play, this new Epic Play (or whatever it's called) coming at the next Winter Ex. A lot more exploration of social media communication as well. Twitter, Facebook, the Dragon+ phone app. Plus tying all the different gaming venues - video games, board games and TTRPG into one big package. Previous D&D board games, for example, had nothing to do with the TTRPG. I can't remember ever seeing a release of a video game like Sword Coast Legends directly with a module release. Now, whether it's successful or not is a different issue entirely. But, I'd say they are trying very hard, right now, to broaden the appeal of the game. [/QUOTE]
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