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*Pathfinder & Starfinder
Stop thinking of Pathfinder as magazine issues
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<blockquote data-quote="Erik Mona" data-source="post: 3478140" data-attributes="member: 2174"><p>We have no plans to launch a new magazine. Dragon and Dungeon had a combined 50 years of inertia behind them. Distributors and retailers knew the names and stocked accordingly. I'm not talking about game stores, here, but buyers for bookstores and supermarkets and armed forces PX's... right down the line to all the places Dragon and Dungeon have been available for decades.</p><p></p><p>Simply switching Dragon and Dungeon for "Labyrinth" and "Wyvern," as Monte suggests, wouldn't actually work, because the magazine distribution folks would view these as new titles, and we would be back to square one.</p><p></p><p>Making Pathfinder a durable book product with a theoretically infinite shelf life (as opposed to a model in which 45% of the print run is pulped a month after it comes out) seemed the best option. This way we can get rid of the ads that upset so many readers, save time in not having to track down all of the companies that buy ads and then go out of business before they pay, simplify distribution for our core retail partners by allowing them to order the product the same way they order all of their other books, and a whole host of other reasons that make the book option much more attractive to us.</p><p></p><p>We were making money on the magazines. We loved working on the magazines. But Pathfinder as a book product has considerable advantages over Pathfinder as a magazine.</p><p></p><p>--Erik Mona</p><p>Publisher</p><p>Paizo Publishing, LLC</p></blockquote><p></p>
[QUOTE="Erik Mona, post: 3478140, member: 2174"] We have no plans to launch a new magazine. Dragon and Dungeon had a combined 50 years of inertia behind them. Distributors and retailers knew the names and stocked accordingly. I'm not talking about game stores, here, but buyers for bookstores and supermarkets and armed forces PX's... right down the line to all the places Dragon and Dungeon have been available for decades. Simply switching Dragon and Dungeon for "Labyrinth" and "Wyvern," as Monte suggests, wouldn't actually work, because the magazine distribution folks would view these as new titles, and we would be back to square one. Making Pathfinder a durable book product with a theoretically infinite shelf life (as opposed to a model in which 45% of the print run is pulped a month after it comes out) seemed the best option. This way we can get rid of the ads that upset so many readers, save time in not having to track down all of the companies that buy ads and then go out of business before they pay, simplify distribution for our core retail partners by allowing them to order the product the same way they order all of their other books, and a whole host of other reasons that make the book option much more attractive to us. We were making money on the magazines. We loved working on the magazines. But Pathfinder as a book product has considerable advantages over Pathfinder as a magazine. --Erik Mona Publisher Paizo Publishing, LLC [/QUOTE]
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Stop thinking of Pathfinder as magazine issues
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