Menu
News
All News
Dungeons & Dragons
Level Up: Advanced 5th Edition
Pathfinder
Starfinder
Warhammer
2d20 System
Year Zero Engine
Industry News
Reviews
Dragon Reflections
Columns
Weekly Digests
Weekly News Digest
Freebies, Sales & Bundles
RPG Print News
RPG Crowdfunding News
Game Content
ENterplanetary DimENsions
Mythological Figures
Opinion
Worlds of Design
Peregrine's Next
RPG Evolution
Other Columns
From the Freelancing Frontline
Monster ENcyclopedia
WotC/TSR Alumni Look Back
4 Hours w/RSD (Ryan Dancey)
The Road to 3E (Jonathan Tweet)
Greenwood's Realms (Ed Greenwood)
Drawmij's TSR (Jim Ward)
Community
Forums & Topics
Forum List
Latest Posts
Forum list
*Dungeons & Dragons
Level Up: Advanced 5th Edition
D&D Older Editions
*TTRPGs General
*Pathfinder & Starfinder
EN Publishing
*Geek Talk & Media
Search forums
Chat/Discord
Resources
Wiki
Pages
Latest activity
Media
New media
New comments
Search media
Downloads
Latest reviews
Search resources
EN Publishing
Store
EN5ider
Adventures in ZEITGEIST
Awfully Cheerful Engine
What's OLD is NEW
Judge Dredd & The Worlds Of 2000AD
War of the Burning Sky
Level Up: Advanced 5E
Events & Releases
Upcoming Events
Private Events
Featured Events
Socials!
Twitch
YouTube
Facebook (EN Publishing)
Facebook (EN World)
Twitter
Instagram
TikTok
Podcast
Features
Top 5 RPGs Compiled Charts 2004-Present
Adventure Game Industry Market Research Summary (RPGs) V1.0
Ryan Dancey: Acquiring TSR
Q&A With Gary Gygax
D&D Rules FAQs
TSR, WotC, & Paizo: A Comparative History
D&D Pronunciation Guide
Million Dollar TTRPG Kickstarters
Tabletop RPG Podcast Hall of Fame
Eric Noah's Unofficial D&D 3rd Edition News
D&D in the Mainstream
D&D & RPG History
About Morrus
Log in
Register
What's new
Search
Search
Search titles only
By:
Forums & Topics
Forum List
Latest Posts
Forum list
*Dungeons & Dragons
Level Up: Advanced 5th Edition
D&D Older Editions
*TTRPGs General
*Pathfinder & Starfinder
EN Publishing
*Geek Talk & Media
Search forums
Chat/Discord
Menu
Log in
Register
Install the app
Install
Community
General Tabletop Discussion
*TTRPGs General
Store owner complains about Kickstarter and Twitter and D&D
JavaScript is disabled. For a better experience, please enable JavaScript in your browser before proceeding.
You are using an out of date browser. It may not display this or other websites correctly.
You should upgrade or use an
alternative browser
.
Reply to thread
Message
<blockquote data-quote="fikuvino" data-source="post: 8664865" data-attributes="member: 7036573"><p>Exactly.</p><p></p><p>In the end, shelf space is the most important thing that any brick-and-mortar retailer owns, and some shelf space is particularly valuable (end caps, for example). Any item that sits on a shelf is taking up space that another item could occupy, so whatever is most likely to sell - quickly and/or on a continuous basis - is going to be the primary focus. It can be hard to justify occupying that space with products that sell slowly. Products that don't move steadily also tie up money, which is even more of an issue for small businesses operating on slim margins.</p><p></p><p>Removing those risks makes it more likely that a new product will get placed in a store. Collecting unsold copies, or even doing something similar to consignment selling, helps retailers avoid the risks associated with investing their money in something that may otherwise sit on their shelves for a long time, steadily decreasing in value (since it is taking away from other potential sales during that time period). A professional appearance, demeanor, and presentation can go a long way towards gaining the trust of a business owner, as well.</p><p></p><p>Offering to run in-store game sessions where you teach people the game may be a selling point, too, with some retailers.</p><p></p><p>Having said that, placing an rpg in some individual stores might not do much to spur the sales or popularity of a system. In many cases, spending that time focusing on online advertising and promotion may be more effective.</p></blockquote><p></p>
[QUOTE="fikuvino, post: 8664865, member: 7036573"] Exactly. In the end, shelf space is the most important thing that any brick-and-mortar retailer owns, and some shelf space is particularly valuable (end caps, for example). Any item that sits on a shelf is taking up space that another item could occupy, so whatever is most likely to sell - quickly and/or on a continuous basis - is going to be the primary focus. It can be hard to justify occupying that space with products that sell slowly. Products that don't move steadily also tie up money, which is even more of an issue for small businesses operating on slim margins. Removing those risks makes it more likely that a new product will get placed in a store. Collecting unsold copies, or even doing something similar to consignment selling, helps retailers avoid the risks associated with investing their money in something that may otherwise sit on their shelves for a long time, steadily decreasing in value (since it is taking away from other potential sales during that time period). A professional appearance, demeanor, and presentation can go a long way towards gaining the trust of a business owner, as well. Offering to run in-store game sessions where you teach people the game may be a selling point, too, with some retailers. Having said that, placing an rpg in some individual stores might not do much to spur the sales or popularity of a system. In many cases, spending that time focusing on online advertising and promotion may be more effective. [/QUOTE]
Insert quotes…
Verification
Post reply
Community
General Tabletop Discussion
*TTRPGs General
Store owner complains about Kickstarter and Twitter and D&D
Top