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Message: <blockquote data-quote="Vigilance" data-source="post: 3724981" data-attributes="member: 4275">I think Wizards' target demo is people who would be disposed to like RPGs.The fact that some people (like the OP it seems) don't upgrade to a new edition, is part of the opportunity cost of doing a new edition.If you don't think the vast majority of your current players will come with you (past experience says they will- even 2e, which was the worst edition, saw a lot of brand loyalty) and if you don't think you have a shot at attracting some new players as well, then you don't upgrade to a new system.</blockquote>