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The problem with FLGS
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<blockquote data-quote="Enkhidu" data-source="post: 989098" data-attributes="member: 351"><p>OK - I must be spoiled by my FLGS (The Bookery Fantasy in Dayton OH - check them out, they completely rock), because I'm buying the 3.5 books from them directly. Now get this - I'll be buying them for $60 plus tax, because I am a repeat customer.</p><p></p><p>I've been reading the exchanges back and forth about the topic of discounts to repeat customers, and was surprised that no one caught the "frequent flyer" program that was outlined by Dismas, above. His FLGS gives card punches every time he spends a certain amount of dough. So does the Bookery.</p><p></p><p>This is the way it works - each time I spend more than $20 bucks, I get a stamp. When I get 10 stamps, I get up to $30 bucks off my next purchase. So I have to spend at least $200 to get $30. It very much like the Subway Sub Club cards and stamps. Now here's why I think this works so well...</p><p></p><p>Most items in the store cost less than $20. Dice, modules, figs - Usually, when I get ready to check out, I've got about $15 worth of stuff...</p><p></p><p>... then I go back and get the extra $5 worth to qualify for my stamp.</p><p></p><p>Almost everyone else I know who frequents the Bookery does the same thing. I think - because they chose their price point to qualify for a stamp properly - they actually make money off of this card. Lord knows it's worked on me.</p></blockquote><p></p>
[QUOTE="Enkhidu, post: 989098, member: 351"] OK - I must be spoiled by my FLGS (The Bookery Fantasy in Dayton OH - check them out, they completely rock), because I'm buying the 3.5 books from them directly. Now get this - I'll be buying them for $60 plus tax, because I am a repeat customer. I've been reading the exchanges back and forth about the topic of discounts to repeat customers, and was surprised that no one caught the "frequent flyer" program that was outlined by Dismas, above. His FLGS gives card punches every time he spends a certain amount of dough. So does the Bookery. This is the way it works - each time I spend more than $20 bucks, I get a stamp. When I get 10 stamps, I get up to $30 bucks off my next purchase. So I have to spend at least $200 to get $30. It very much like the Subway Sub Club cards and stamps. Now here's why I think this works so well... Most items in the store cost less than $20. Dice, modules, figs - Usually, when I get ready to check out, I've got about $15 worth of stuff... ... then I go back and get the extra $5 worth to qualify for my stamp. Almost everyone else I know who frequents the Bookery does the same thing. I think - because they chose their price point to qualify for a stamp properly - they actually make money off of this card. Lord knows it's worked on me. [/QUOTE]
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