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<blockquote data-quote="weldon" data-source="post: 6505964" data-attributes="member: 18817">We've had a lot of discussion about the release schedule for D&amp;D and if this will be successful for the business and the players. I'm really curious about how the brand fares over the next couple years.These are the things I keep mulling over:<ul>
<li data-xf-list-type="ul">D&amp;D has not grown in popularity as much as other &quot;geeky&quot; brands like superheroes and LOTR/Hobbit. (according to WotC?)</li>
<li data-xf-list-type="ul">The RPG team wants to bring in new players</li>
<li data-xf-list-type="ul">The new D&amp;D team is focused on creating compelling stories, not lots of products (splatbooks, etc.)</li>
<li data-xf-list-type="ul">The new products are focused on big storylines that run through the RPG, MMO, comics, etc.</li>
<li data-xf-list-type="ul">Boys buy toys with strong narrative elements (according to LEGO group)</li>
<li data-xf-list-type="ul">Superheroes and LOTR/Hobbit are based on properties with strong narrative</li>
</ul>I don't really have any good info here, but I imagine that D&amp;D is a $10M business. Feel free to correct me if I'm way off, but the size of the team, the size of WotC, the size of D&amp;D compared to Magic, common wisdom of $150k+ revenue per employee, etc. put me in this ballpark.Growing the RPG 20% means $2M in revenue. Selling the movie rights to Universal means $5M plus a percentage of the gross (pending Hasbro v Sweatpea lawsuit). A successful movie could mean 10s of millions.Is there any other opportunity for D&amp;D to make as much money as a big movie could bring in? I can't think of anything.How does that opportunity drive what Hasbro wants to do with D&amp;D? How does it impact the stories that the R&amp;D team is working on for the brand?How does D&amp;D develop these stories that drive movies and sell toys?</blockquote>

[QUOTE="weldon, post: 6505964, member: 18817"] We've had a lot of discussion about the release schedule for D&D and if this will be successful for the business and the players. I'm really curious about how the brand fares over the next couple years. These are the things I keep mulling over: [LIST] [*]D&D has not grown in popularity as much as other "geeky" brands like superheroes and LOTR/Hobbit. (according to WotC?) [*]The RPG team wants to bring in new players [*]The new D&D team is focused on creating compelling stories, not lots of products (splatbooks, etc.) [*]The new products are focused on big storylines that run through the RPG, MMO, comics, etc. [*]Boys buy toys with strong narrative elements (according to LEGO group) [*]Superheroes and LOTR/Hobbit are based on properties with strong narrative [/LIST] I don't really have any good info here, but I imagine that D&D is a $10M business. Feel free to correct me if I'm way off, but the size of the team, the size of WotC, the size of D&D compared to Magic, common wisdom of $150k+ revenue per employee, etc. put me in this ballpark. Growing the RPG 20% means $2M in revenue. Selling the movie rights to Universal means $5M plus a percentage of the gross (pending Hasbro v Sweatpea lawsuit). A successful movie could mean 10s of millions. Is there any other opportunity for D&D to make as much money as a big movie could bring in? I can't think of anything. How does that opportunity drive what Hasbro wants to do with D&D? How does it impact the stories that the R&D team is working on for the brand? How does D&D develop these stories that drive movies and sell toys? [/QUOTE]

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