Upgrade your account to a Community Supporter account and remove most of the site ads.

Reply to thread

Message: <blockquote data-quote="pemerton" data-source="post: 5805784" data-attributes="member: 42582">Well, I'm going with what I'm assuming about what is stated on the poster.Well, yes, you could say that. That's why I'm not planning to hire you to do my marketing. I want marketing that leverages something most of my desired market will recognise - D&D v3.5 - not something most of them have never heard of - the Revised (v3.5) SRD.OK, this puzzles me a bit - what is needed to make the 3.5 PHB, MM and DMG "distinctly D&D" - mind flayers and Vecna?Here's how I see it. In the preface to AU/AE, Monte Cook says "Here's a game based on D&D 3E/3.5E. It's a bit different in some respects, but if you know how to play one of those you'll be able to play this, and if you like one of those you'll probably enjoy this". In the preface to PF (assuming the quotation of it above is accurate), Monte Cook says "Here's a game that is the successor to 3.5 in the same way that 3.5 was the successor to 3E".I think the difference between these two is fairly clear. There might be different ways to describe it - both are leveraging the would-be customers familiarity with D&D, but only the latter is saying "This game is the successor to <s>D&D</s> 3.5." In the quote you just posted, s/he uses the phrase "brand recognition", not "name recognition". The relevant brand would be "3.5" - which, as I've pointed out, appears in non-tiny typeface on the cover of the D&D core books for which PF is a substitute.I don't agree with this. The claim that lucek made was perfectly clear - that Paizo, via PF, is leveraging customers' familiarity with, and desire to continue buying and playing, D&D 3.5. I believe that that claim is true. I believe that that is what Paizo set out to do, why they published and distributed that poster, and what they have in very large part been successful in doing.I also think that what lucek meant by Paizo being a "spin off" was pretty clear. S/he meant that Paizo got its start under the wings of WotC. Which, as far as I am aware, is true - Paizo got its start by being the licensed publisher and distributor of WotC's house organs.I mean, is anybody really confused as the content of lucek's views about Paizo's marketing and entrepreneurial success? They seemed crystal clear to me. lucek is saying Paizo got to where it is today by beginning in WotC's orbit and then breaking away by leveraging the market's familiarity with the product that WotC had just retired. And that strikes me as a pretty accurate summary.</blockquote>

Verification