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Message: <blockquote data-quote="The Sigil" data-source="post: 1930669" data-attributes="member: 2013">Wishlists...Well, my own (anecdotal) experience tells me that "wish lists" are not really "prospective customers" in the sense that if you offer them a deal, they'll bite.Case in point - a few months ago, I took the time to get a list of every customer who had put one of my products on their wishlist.  I then took the time to create a coupon (I think it was 50% off or something) for every product.  I then e-mailed the coupon link to the customers, specific to the product they were buying, with a note to the effect of "I noticed PRODUCT X was on your wishlist at RPGNow.com and I would love to help you get your own copy.  Here, have this nice shiny e-coupon and thanks in advance for your support.  This is a one-time email sent by hand and I have not retained your e-mail address."I believe two - TWO - customers "took me up on the offer" and used their coupons over the next two months (after which time the coupons expired).  Mind you, this was after I took the time to carefully personalize everything for them (and offer a substantial discount).So it seems to me that wishlists are merely a place for people to track stuff that they don't have to have "right now" until they get a little extra cash and get around to buying stuff on their wishilists.  I know that's how I use mine.  Then again, I've never gotten an e-mail from a publisher with a coupon for an item on my wishlist, either (which I thought was kind of odd, since RPGNow.com specifically notes that "maybe the publisher will send you a coupon" or words to that effect when describing wishlists - or at least they used to, haven't checked for a while).--The Sigil</blockquote>

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