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Message: <blockquote data-quote="RangerWickett" data-source="post: 1321050" data-attributes="member: 63">Well, to be a little silly, I could send comp copies to 20 of my friends, and they could all rate the book at 5 stars, which would unbalance things a bit.The problem with reviewers is that either they're mostly faceless, so you can't be sure they're not giving false answers, or they're somewhat famous, but they're probably associated with some site or another.  Monte Cook is a great reviewer, but we can't expect him to review every book that comes out, and some people might think it's unfair that he's rating his competition.  (I mean, you know Monte; he worked on the Book of Vile Darkness; he must be evil)  The ENWorld staff reviewers are also pretty good reviewers, but they're biased to us.Really, I think the best way to determine who's 'hot,' 'successful,' or 'quality' is to not bother with top lists as something on the main page.  Let word of mouth determine who gets recognition.  I know that when I like something, I tell my friends.As has been pointed out before, the top lists become less and less useful as time goes on, because the positions at the top of the lists become cemented, and newer products just won't emerge.  I think it'd be better to retool the front page of the site to showcase new products, and then have some extra pages that list who are the top sellers.  Don't make any single rating system the primary one that everyone sees when they first load the page.  Instead, make it like an actual store, where people can see all the products on sale.  If they've heard of something they want, they'll buy it, and if they haven't, they'll see a lot of things to choose from.Goodness knows, when I shop for lingerie on VictoriasSecret.com, I don't look for the top lists of 'most popular bikinis.'  I try to find something I think would look nice on whomever I'm buying it for, and I base my decision on that.By the way, if you put some photos of models on your site, it might make shopping more enticing.  <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f609.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=";)" title="Wink    ;)"  data-smilie="2"data-shortname=";)" /></blockquote>

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