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TSR3 Throws In Towel, Rebrands Wonderfilled
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<blockquote data-quote="Jer" data-source="post: 8332972" data-attributes="member: 19857"><p>Wizards spent years distancing the D&D brand from the TSR brand. They spent a lot of time and effort trying to make people forget about TSR and their terrible business practices. People forget that TSR didn't just drive their company into bankruptcy, they also alienated fans with lawsuits and the threat of lawsuits not just against other small rpg companies but also against fan works all through the 90s and really didn't understand how the internet worked at all. And with the bankruptcy retailers took a big hit from TSR just suddenly giving up the ghost. (I remember feeling really bad for Sean Reynolds when he started posting on Usenet and was clearly trying to do what he could in his job as TSR's internet dude trying to do the dual role of tamping down on fan anger online while also trying to get the company to understand that they were shooting themselves in the foot every time they tried to pull their restrictive baloney on their own fans).</p><p></p><p>The nostalgic love for TSR is a recent thing in the last decade or so - mostly a product of the OSR looking back at the company with rose-tinted glasses. For most of the 80s and 90s TSR was a company that nobody really loved so much as they were the 800 lb. gorilla who owned D&D and who like to throw their weight around. I can totally see why Hasbro would have no interest in trying to do anything with the company brand at all - it was so toxic when Wizards bought it and this little go-around with the brand really hasn't done anything to improve on that image.</p></blockquote><p></p>
[QUOTE="Jer, post: 8332972, member: 19857"] Wizards spent years distancing the D&D brand from the TSR brand. They spent a lot of time and effort trying to make people forget about TSR and their terrible business practices. People forget that TSR didn't just drive their company into bankruptcy, they also alienated fans with lawsuits and the threat of lawsuits not just against other small rpg companies but also against fan works all through the 90s and really didn't understand how the internet worked at all. And with the bankruptcy retailers took a big hit from TSR just suddenly giving up the ghost. (I remember feeling really bad for Sean Reynolds when he started posting on Usenet and was clearly trying to do what he could in his job as TSR's internet dude trying to do the dual role of tamping down on fan anger online while also trying to get the company to understand that they were shooting themselves in the foot every time they tried to pull their restrictive baloney on their own fans). The nostalgic love for TSR is a recent thing in the last decade or so - mostly a product of the OSR looking back at the company with rose-tinted glasses. For most of the 80s and 90s TSR was a company that nobody really loved so much as they were the 800 lb. gorilla who owned D&D and who like to throw their weight around. I can totally see why Hasbro would have no interest in trying to do anything with the company brand at all - it was so toxic when Wizards bought it and this little go-around with the brand really hasn't done anything to improve on that image. [/QUOTE]
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