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<blockquote data-quote="Snarf Zagyg" data-source="post: 9356603" data-attributes="member: 7023840">I think that there is a fundamental misunderstanding when people attribute preferences for nostalgia.Nostalgia is certainly a powerful feeling, and it drives a lot of decisions. I think it is inarguable that the majority of people form their musical tastes early, and as they age no longer are able to keep up with the changing landscape (not everyone, but most people).On the other hand, there is also a comfort in traditions and ritual that gets overlooked; for example, many of the things that people thought of as stupid or corny as teens they return to later- the same teen that might roll their eyes at a family holiday tradition will begin recreating it themselves, not because of nostalgia, but because those traditions and rituals have meaning and comfort to them.When it comes to brands and products, its always a careful balance between pivoting to the new and retaining the old. There is no single right answer. But it needs to be remembered that if you have an established brand, part of that brand is that continuity of the brand, because that is the power. Break the continuity, or call it into question, and the brand itself is called into question.Given the inherent fickleness of teens, it is usually a fool's errand for brands to exclusively cater to that market long-term. What works for a period of time will quickly be seen as uncool or dated, and if you are constantly changing, then you lose the continuity that the brand would need.Put another way, if D&amp;D were re-formulated to exclusively appeal to teens today, it would look incredibly dated not just to people in a while, but to those teens themselves in a few years.</blockquote>

[QUOTE="Snarf Zagyg, post: 9356603, member: 7023840"] I think that there is a fundamental misunderstanding when people attribute preferences for [I]nostalgia[/I]. Nostalgia is certainly a powerful feeling, and it drives a lot of decisions. I think it is inarguable that the majority of people form their musical tastes early, and as they age no longer are able to keep up with the changing landscape (not everyone, but most people). On the other hand, there is also a comfort in traditions and ritual that gets overlooked; for example, many of the things that people thought of as stupid or corny as teens they return to later- the same teen that might roll their eyes at a family holiday tradition will begin recreating it themselves, not because of nostalgia, but because those traditions and rituals have meaning and comfort to them. When it comes to brands and products, its always a careful balance between pivoting to the new and retaining the old. There is no single right answer. But it needs to be remembered that if you have an established brand, part of that brand is that [I]continuity of the brand[/I], because that is the power. Break the continuity, or call it into question, and the brand itself is called into question. Given the inherent fickleness of teens, it is usually a fool's errand for brands to exclusively cater to that market long-term. What works for a period of time will quickly be seen as uncool or dated, and if you are constantly changing, then you lose the continuity that the brand would need. Put another way, if D&D were re-formulated to exclusively appeal to teens today, it would look incredibly dated not just to people in a while, but to those teens themselves in a few years. [/QUOTE]

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