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[Updated] Chris Sims & Jennifer Clarke Wilkes Let Go From WotC
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<blockquote data-quote="Mark CMG" data-source="post: 7658686" data-attributes="member: 10479"><p>Nope. That seems to be based on your assumptions.</p><p></p><p></p><p></p><p></p><p></p><p>They need to do both. By all accounts, they lost a huge chunk of the market to PF. They need to recover at least some of that to rival how well things were in 3.XE times, market share wise. They are also the company in the best position to grow the market. If they don't do it, they cannot count on anyone else being able to do it so significantly that WotC will benefit.</p><p></p><p></p><p>This isn't tough to figure out. If WotC had, let's say, 80% of the RPG market as customers (not necessarily customers who eschewed all others) and lost half of that to Paizo / PF, the overall market will have to have grown market with new customers by what percentage to make up for that loss and have 4E be more successful than 3.XE? No one, anywhere, is saying the market has grown that much overall. The RPG market is doing well but it hasn't grown by 100% overall or anywhere near that for a former 40% RPG market share to be the same in hard numbers as what a former 80% market share would have been. To be clear, if you lose half your market share, the market needs to double in size for you to have the same number of customers at your adjusted percentage of share. Even if everyone joining the market is a new customer for WotC, the market would need to grow by 40% to match your adjusted share. That's a secret no one could keep. We'd know if that had happened.</p><p></p><p>Now imagine WotC lost some folks over the course of 4E, or even stayed even, or even grew a little bit. So, are we now saying that, if 4E did not, 5E has brought back everyone who left to PF or a like number of new customers? Naw, even you aren't saying that. Are there new players? Sure. I could believe someone who estimated the market has grown overall by a couple / few percent. I might even be convinced it is somewhere north of that by a bit with the right argument. But the market growing by as much as it would have needed to grow for anything after 3.XE to have as many folks playing as then would be impossible to not see.</p></blockquote><p></p>
[QUOTE="Mark CMG, post: 7658686, member: 10479"] Nope. That seems to be based on your assumptions. They need to do both. By all accounts, they lost a huge chunk of the market to PF. They need to recover at least some of that to rival how well things were in 3.XE times, market share wise. They are also the company in the best position to grow the market. If they don't do it, they cannot count on anyone else being able to do it so significantly that WotC will benefit. This isn't tough to figure out. If WotC had, let's say, 80% of the RPG market as customers (not necessarily customers who eschewed all others) and lost half of that to Paizo / PF, the overall market will have to have grown market with new customers by what percentage to make up for that loss and have 4E be more successful than 3.XE? No one, anywhere, is saying the market has grown that much overall. The RPG market is doing well but it hasn't grown by 100% overall or anywhere near that for a former 40% RPG market share to be the same in hard numbers as what a former 80% market share would have been. To be clear, if you lose half your market share, the market needs to double in size for you to have the same number of customers at your adjusted percentage of share. Even if everyone joining the market is a new customer for WotC, the market would need to grow by 40% to match your adjusted share. That's a secret no one could keep. We'd know if that had happened. Now imagine WotC lost some folks over the course of 4E, or even stayed even, or even grew a little bit. So, are we now saying that, if 4E did not, 5E has brought back everyone who left to PF or a like number of new customers? Naw, even you aren't saying that. Are there new players? Sure. I could believe someone who estimated the market has grown overall by a couple / few percent. I might even be convinced it is somewhere north of that by a bit with the right argument. But the market growing by as much as it would have needed to grow for anything after 3.XE to have as many folks playing as then would be impossible to not see. [/QUOTE]
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[Updated] Chris Sims & Jennifer Clarke Wilkes Let Go From WotC
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