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<blockquote data-quote="pkt77242" data-source="post: 6943866" data-attributes="member: 59359">In response to this&nbsp; quote, how many people do you think play D&amp;D 5E?&nbsp; 5 million?&nbsp; 2 million? 1 million?&nbsp; In two years, the by far most commonly needed book (the PHB) has probably sold 600-700K.&nbsp;&nbsp; Think about that.&nbsp; Not even 1 per player, and most likely more like 1 PHB sold per 3-5 D&amp;D players (or even worse if there is significantly more D&amp;D players).&nbsp; Splat books, setting books, DMG, Monster Manuels, etc. have even worse market penetration numbers.&nbsp; So what makes you think that the average D&amp;D players is buying so many books?&nbsp; Also in relation to your many comments that more Splat books = more profits.&nbsp; Well that isn't necessarily true and even if it is true it might lower important numbers such as ROI.&nbsp; Releasing too many Splat books means that they will be competing against each other for sales (and I already showed how little D&amp;D players buy on average). For example if a company has a ROI goal of 10% per product1st Splat book = 12%2nd Splat book in the same year = 8%3rd Splat Book in the same year = 5%While all 3 books would add to the profits, the company wouldn't want to release more of them because the more prolific release rate drops ROI.&nbsp; While I don't know if this is what happens, it makes logical sense when you see how few players even buy the PHB, and the competition between multiple products released in the same year for the remaining players/DMs gaming dollars.</blockquote>

[QUOTE="pkt77242, post: 6943866, member: 59359"] In response to this quote, how many people do you think play D&D 5E? 5 million? 2 million? 1 million? In two years, the by far most commonly needed book (the PHB) has probably sold 600-700K. Think about that. Not even 1 per player, and most likely more like 1 PHB sold per 3-5 D&D players (or even worse if there is significantly more D&D players). Splat books, setting books, DMG, Monster Manuels, etc. have even worse market penetration numbers. So what makes you think that the average D&D players is buying so many books? Also in relation to your many comments that more Splat books = more profits. Well that isn't necessarily true and even if it is true it might lower important numbers such as ROI. Releasing too many Splat books means that they will be competing against each other for sales (and I already showed how little D&D players buy on average). For example if a company has a ROI goal of 10% per product 1st Splat book = 12% 2nd Splat book in the same year = 8% 3rd Splat Book in the same year = 5% While all 3 books would add to the profits, the company wouldn't want to release more of them because the more prolific release rate drops ROI. While I don't know if this is what happens, it makes logical sense when you see how few players even buy the PHB, and the competition between multiple products released in the same year for the remaining players/DMs gaming dollars. [/QUOTE]

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