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<blockquote data-quote="Ranger REG" data-source="post: 1946365" data-attributes="member: 533"><p>No. I don't think that is a valid reason when you have other game publishers doing well without using <em>d20</em> rules.</p><p></p><p>It's their marketing strategy, or lack thereof, when it comes to pushing their RPG wares. Most of their resources are devoted to TCG. They built their company on TCG, following the trend set forth by a RPG company that created the TCG hobby (WotC).</p><p></p><p></p><p></p><p>Not a good attitude, especially when the company is ever pushing for their TCG wares but neglecting any aggressive marketing push for their RPG wares. I mean, all I hear about from them is their TCG during the <em>LOTR</em> film hypes. I think I only hear once maybe twice they are pushing for their <em>LOTR</em> RPG.</p><p></p><p>Some products can sell by themselves but only if you as a business is not expecting a quick rush of income, and you are very comfortable paying your business expense out of your own pocket. Marketing is a crucial tool in business.</p></blockquote><p></p>
[QUOTE="Ranger REG, post: 1946365, member: 533"] No. I don't think that is a valid reason when you have other game publishers doing well without using [i]d20[/i] rules. It's their marketing strategy, or lack thereof, when it comes to pushing their RPG wares. Most of their resources are devoted to TCG. They built their company on TCG, following the trend set forth by a RPG company that created the TCG hobby (WotC). Not a good attitude, especially when the company is ever pushing for their TCG wares but neglecting any aggressive marketing push for their RPG wares. I mean, all I hear about from them is their TCG during the [i]LOTR[/i] film hypes. I think I only hear once maybe twice they are pushing for their [i]LOTR[/i] RPG. Some products can sell by themselves but only if you as a business is not expecting a quick rush of income, and you are very comfortable paying your business expense out of your own pocket. Marketing is a crucial tool in business. [/QUOTE]
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