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Well, I might as well ask for some advice.
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<blockquote data-quote="Great Mastiff Games" data-source="post: 1884136" data-attributes="member: 25783"><p>Well, you guessed correctly that I am pretty bitter about it, even though I was trying not to let it leak out. <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f609.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=";)" title="Wink ;)" data-smilie="2"data-shortname=";)" /> </p><p></p><p>I did learn several very important things though .... first among which is DO NOT ADVERTISE. People don't buy from ads, and about 80% of that 12,000 smackers went to precisely that in one way or another. Advertisements are the surest way to ruin the business. If I hadn't advertised -- or more precisely, if I'd had the wit to read the signs when the banner and online ads failed to produce any sales -- then I'd still have about 8,000 bucks to play around with and could, for example, have 500 copies printed up and sent to game stores, for them to sell off, free. That way, the game stores could get a few dollars without having to pay for the book, and the word would be spread at a grass roots level, so to speak.</p><p></p><p>It should be noted that my parents have a small business which has been successful for 11 years now. They haven't spent a dime, literally, on advertising. And yet people whom they've never heard of call up and ask to buy stuff from them -- both stores and final consumers, as you might say. </p><p></p><p>If the market ever recovers -- and I have some spare money, another important consideration -- then I might give it a try again. But next time .... NO ads. <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f609.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=";)" title="Wink ;)" data-smilie="2"data-shortname=";)" /></p></blockquote><p></p>
[QUOTE="Great Mastiff Games, post: 1884136, member: 25783"] Well, you guessed correctly that I am pretty bitter about it, even though I was trying not to let it leak out. ;) I did learn several very important things though .... first among which is DO NOT ADVERTISE. People don't buy from ads, and about 80% of that 12,000 smackers went to precisely that in one way or another. Advertisements are the surest way to ruin the business. If I hadn't advertised -- or more precisely, if I'd had the wit to read the signs when the banner and online ads failed to produce any sales -- then I'd still have about 8,000 bucks to play around with and could, for example, have 500 copies printed up and sent to game stores, for them to sell off, free. That way, the game stores could get a few dollars without having to pay for the book, and the word would be spread at a grass roots level, so to speak. It should be noted that my parents have a small business which has been successful for 11 years now. They haven't spent a dime, literally, on advertising. And yet people whom they've never heard of call up and ask to buy stuff from them -- both stores and final consumers, as you might say. If the market ever recovers -- and I have some spare money, another important consideration -- then I might give it a try again. But next time .... NO ads. ;) [/QUOTE]
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Well, I might as well ask for some advice.
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