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What can Google Trends tell us about D&D?
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<blockquote data-quote="Sir Brennen" data-source="post: 4610893" data-attributes="member: 553"><p>This. I always use 4E (or previously, 3E or 3.5) plus other keywords of what I'm specifically searching for (like "programs" or "traps" or "manual planes reviews"). I think most people searching for D&D related stuff do something similar. Also, many sites reference the material they have as 4E more prominently (header tags, meta data or material closer to the top of the page) than "Dungeons & Dragons" or "D&D". Plus, the "&" doesn't always play nice with search engines. </p><p></p><p>Add into the mix that forum posts (such as those on ENWorld) account for a good portion of the Google hits, and posters will often shorthand game systems names. If I start a thread about 4E here, most people will assume I mean D&D 4E, even though GURPS (for instance) recently published their fourth edition as well.</p><p></p><p>A trail off in search for the words "Dungeons & Dragons" and "D&D" might indicate more savvy searchers, who know these facts and tricks to narrow things down by edition. </p><p></p><p>Also, as more established portals gain popularity, people may tend to use these rather than random Google searches to find out information, such as the WotC site itself, EnWorld, DriveThru RPG. I'd also suggest that a good percentage of searches for published game material are done on Amazon, not Google.</p><p></p><p>When you get down to it, all Google Trends tells you is how popular <em>Google</em> is for searching for specific things.</p></blockquote><p></p>
[QUOTE="Sir Brennen, post: 4610893, member: 553"] This. I always use 4E (or previously, 3E or 3.5) plus other keywords of what I'm specifically searching for (like "programs" or "traps" or "manual planes reviews"). I think most people searching for D&D related stuff do something similar. Also, many sites reference the material they have as 4E more prominently (header tags, meta data or material closer to the top of the page) than "Dungeons & Dragons" or "D&D". Plus, the "&" doesn't always play nice with search engines. Add into the mix that forum posts (such as those on ENWorld) account for a good portion of the Google hits, and posters will often shorthand game systems names. If I start a thread about 4E here, most people will assume I mean D&D 4E, even though GURPS (for instance) recently published their fourth edition as well. A trail off in search for the words "Dungeons & Dragons" and "D&D" might indicate more savvy searchers, who know these facts and tricks to narrow things down by edition. Also, as more established portals gain popularity, people may tend to use these rather than random Google searches to find out information, such as the WotC site itself, EnWorld, DriveThru RPG. I'd also suggest that a good percentage of searches for published game material are done on Amazon, not Google. When you get down to it, all Google Trends tells you is how popular [I]Google[/I] is for searching for specific things. [/QUOTE]
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What can Google Trends tell us about D&D?
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