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Message: <blockquote data-quote="smootrk" data-source="post: 3703956" data-attributes="member: 28583">Print ability is a must, and in a way where users can use the material piecemeal to create their own 'binder' of add-on material.  Critters need to be in every issues, preferably in a long format 'Ecology of' style.  Over time, your mag could become the definitive monster source if there is a full write-up plus leveled variations plus full ecology etc.Maps... maps in usable form.  in the PDF offerings, offer the maps done as printable battlemaps.  I don't mind the magazine having smaller maps for reference & reading, but setup battlemaps for actual use, at least as separate web-enhancements.Create a setting or two to 'host' your creations.  It can be piecemeal at first, rather like the way the Forgotten Realms came to us as bits and pieces in Dragon Magazine in the bygone days.  Then, your magazine becomes something of a setting support document in addition to general bits&pieces for gaming.  I can smell extra compilations or setting guides as future products if you go this route.Tie this all together with sound advice, q&a, support for other 'related products' such as True20 or Basic Fantasy Roleplay or OSRIC, and decent artwork!  Artwork! ARTWORK! ARTWORK! The visual appeal must be there.  I cannot imagine a fantasy product that is a success without good artwork to spark imaginations.get after it!</blockquote>