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Message: <blockquote data-quote="Roudi" data-source="post: 1773913" data-attributes="member: 12423">Being a consumer of mostly .pdf products rather than books, I think my response will be a bit different.1) The subject matter has to engage me.  If it's yet another high magic Faerun-esque, PrC-heavy, goblin-laden romp through the forests of evil, I'm not likely to be engaged.  If its a unique take on fantasy, or a thorough look at some oft-neglected elements of a game world, I'm usually piqued.  This also means I look for originality & creativity.2) I download a demo, if available (the closest online equivalent to browsing through the book in-store).  Take note, PDF publishers - providing demos will help your sales.3) I check out what other people are saying about it.  With access to #dnd3e and all the denizens of the psionics.net server, I can usually get a hearty recommendation for those products that are truely worth my money.  I bought a .pdf just today (Blood & Vigilance, a d20 superhero game) based mainly on the valued opinions of good friends.  I also take reviews into account, particularly Psion's.  I usually don't doubt what Psion has to say, but I have noticed some incongruity between my own thoughts on a product and some of the other reviewers on this site.4) Awards and professional accolades mean a great deal.  If a book has won an ENnie, I generally see this as an indication of good things within.  For example, I might never have had interest in Sidewinder: Recoiled until it won Best Electronic Product this year.</blockquote>

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