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Message: <blockquote data-quote="Upper_Krust" data-source="post: 3303955" data-attributes="member: 326">Hi MerricB! <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f642.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=":)" title="Smile    :)"  data-smilie="1"data-shortname=":)" />Clearly thats closer to the retail value rather than the cost to produce though.To be honest I think $40 is the sweet spot for selling these sets. I definately wouldn't want to go above $50 ever, remember we want to enter the mass market with this thing. As far as I can tell £25 is about the maximum in the catalogues for board games. £25 = $49.25 by todays exchange rate.So lets say an absolute ceiling height of $50. But no more than that.I think $40 is a good price because it roughly parallels a big D&D/d20 hardback.Which suggests $15 for the minis and $10 for the rest.Therefore in a $40 boxed set we could easily get away with 2 large and 22 medium.However, I am of the opinion for these sets to work they need a half decent range of scale and at least one 'showstopper' mini (the Huge).For each set I was thinking:1 Huge2 Large Mooks2 Large Unique Monsters3 Medium Mooks4 Medium Mooks4 Medium Unique Monsters4 Unique Medium NPCS4 Unique Medium PCs5 Small MooksTotal: 28 minis = $57 dollars on Merric's scale (assuming Small mooks are only $1 each)So Dungeons & Dinosaurs might have...Fiendish T-Rex2 x Blackscale LizardmenGirallon, Large Fire Elemental3 x Salamanders4 x LizardmenBasilisk, Spectre, Shocker Lizard, DigesterEvil Warlock, Master of Blades, Lizardman Cleric, Kobold AssassinWizard, Fighter, Cleric, Rogue5 x KoboldsObviously thats just a quickly thrown together list, but you get the idea.Which basically leads us to the question are Huge and Large minis that much more expensive to produce? I mean I know they sell for more, but I doubt the actual plastic costs far more. Probably the difference between 1 cent for medium, 4 cents for large and 10 cents for huge.I mean the difference in production costs cannot be that great because in the Descent boxed set they give 6 Huges, 25 Large and 50 medium, which is $235 dollars on your scale (albeit those minis are unpainted).Also this company is selling D&D minis at less than 2/3rds the standard retail price:<a href="http://www.iconusa.com/online" target="_blank">http://www.iconusa.com/online</a>1 Huge + 8 medium = $13.99So if they can do that and still turn a profit, clearly the standard pricing is a tad misleading.A bit of snooping...They are selling the Purple Worm for $5.99!  <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f631.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=":eek:" title="Eek!    :eek:"  data-smilie="9"data-shortname=":eek:" /> Bluespawn Godslayer for $3.99! Fiendish T-Rex for $1.99...although they are sold out of those!A lot of the prices seem self inflated. They are not based on the size of the mini, but instead based on the 'kewlness' and 'rarity'. I mean there are medium sized figures going for almost 6-7 times the price of some Huge minis.</blockquote>

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