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What kind of Sales can you expect from PDF?
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<blockquote data-quote="Turjan" data-source="post: 470537" data-attributes="member: 3477"><p>Well, I can only comment from a buyer's view on this interesting topic.</p><p></p><p>I just had a look, how many PDF's I've bought so far from RPGnow, and that's 17 up to now.</p><p></p><p>Where did I hear of those products? That's almost exclusively EN World. I'm not browsing the online store on a regular basis, but only go there, when I read an anouncement, or even better, a review on this site.</p><p></p><p>Which products do I buy as pdf instead of print? Well, that's tricky. These are more or less three kinds of products:</p><p>1) Products I don't expect to see in print, never ever that is <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f609.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=";)" title="Wink ;)" data-smilie="2"data-shortname=";)" />.</p><p>2) Products, where the topic doesn't interest me that much that I ever wanted to buy a print copy thereof.</p><p>3) Older products, where the print copies were more expensive than I ever wanted to pay for that topic.</p><p></p><p>Would I buy more pdf's under other circumstances? Well, actually yes. But I have to admit that this is a vision for the far future. I would like to see the devolopment of a new kind of print industry, something like "Print your PDF"-service stations. Then I can buy my pdf's, and if I really like them, I'll go there and let them be printed. Nowadays there is always a risk: Do I like it *that* much that I will spend even more money on the product by buying an additional print copy afterwards?</p><p></p><p>Do I register anywhere in order to get hold of a free copy of some "cool" pdf? Actually no. Who says it's really cool? I won't sit there and fill out boring forms in order to get my hold on something I actually don't know anything about.</p><p></p><p>Why are there much more downloads of free products than of products you have to pay for? Well, I've got DSL and a flatrate. That's one click. Any more questions <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f600.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=":D" title="Big grin :D" data-smilie="8"data-shortname=":D" />? I suspect that only 5% of those downloads get actually read. The rest waits for the next harddisk crash.</p><p></p><p>When on the RPGnow website, do you look at other products? Yes, I do. Most of the time, I browse the two columns on the right, best sellers and new products. Anything else? No. Except sometimes a link to "other products of this publisher", if I like the products, that is <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f609.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=";)" title="Wink ;)" data-smilie="2"data-shortname=";)" />.</p><p></p><p>But there's this handy list of all fantasy products with pics and descriptions shown with a link in one of the prior posts. Yes? Oh, really! Looks great! Where did you hide this one <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f609.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=";)" title="Wink ;)" data-smilie="2"data-shortname=";)" />?</p><p></p><p>Do you look at the customer reviews on RPGnow? Well, yes, I do. I don't trust those 5 star reviews (unfortunately most reviews are 5 star, which invalidates them a bit in my eyes). I usually begin with the worst review and ask myself, whether those points the reviewer made may disturb me. Most negative reviews give a good insight into a product, but I take them as personal view, so they might actually convince me to buy a product <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f609.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=";)" title="Wink ;)" data-smilie="2"data-shortname=";)" />. Usually I don't consider buying a product without a single review. Therefore, reviews help, definitely.</p><p></p><p>There was something else, but I'm afraid, I forgot it for now <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f600.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=":D" title="Big grin :D" data-smilie="8"data-shortname=":D" />. Okay, next time <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f609.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=";)" title="Wink ;)" data-smilie="2"data-shortname=";)" />.</p></blockquote><p></p>
[QUOTE="Turjan, post: 470537, member: 3477"] Well, I can only comment from a buyer's view on this interesting topic. I just had a look, how many PDF's I've bought so far from RPGnow, and that's 17 up to now. Where did I hear of those products? That's almost exclusively EN World. I'm not browsing the online store on a regular basis, but only go there, when I read an anouncement, or even better, a review on this site. Which products do I buy as pdf instead of print? Well, that's tricky. These are more or less three kinds of products: 1) Products I don't expect to see in print, never ever that is ;). 2) Products, where the topic doesn't interest me that much that I ever wanted to buy a print copy thereof. 3) Older products, where the print copies were more expensive than I ever wanted to pay for that topic. Would I buy more pdf's under other circumstances? Well, actually yes. But I have to admit that this is a vision for the far future. I would like to see the devolopment of a new kind of print industry, something like "Print your PDF"-service stations. Then I can buy my pdf's, and if I really like them, I'll go there and let them be printed. Nowadays there is always a risk: Do I like it *that* much that I will spend even more money on the product by buying an additional print copy afterwards? Do I register anywhere in order to get hold of a free copy of some "cool" pdf? Actually no. Who says it's really cool? I won't sit there and fill out boring forms in order to get my hold on something I actually don't know anything about. Why are there much more downloads of free products than of products you have to pay for? Well, I've got DSL and a flatrate. That's one click. Any more questions :D? I suspect that only 5% of those downloads get actually read. The rest waits for the next harddisk crash. When on the RPGnow website, do you look at other products? Yes, I do. Most of the time, I browse the two columns on the right, best sellers and new products. Anything else? No. Except sometimes a link to "other products of this publisher", if I like the products, that is ;). But there's this handy list of all fantasy products with pics and descriptions shown with a link in one of the prior posts. Yes? Oh, really! Looks great! Where did you hide this one ;)? Do you look at the customer reviews on RPGnow? Well, yes, I do. I don't trust those 5 star reviews (unfortunately most reviews are 5 star, which invalidates them a bit in my eyes). I usually begin with the worst review and ask myself, whether those points the reviewer made may disturb me. Most negative reviews give a good insight into a product, but I take them as personal view, so they might actually convince me to buy a product ;). Usually I don't consider buying a product without a single review. Therefore, reviews help, definitely. There was something else, but I'm afraid, I forgot it for now :D. Okay, next time ;). [/QUOTE]
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