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*TTRPGs General
What kind of Sales can you expect from PDF?
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<blockquote data-quote="Asathas" data-source="post: 483535" data-attributes="member: 2229"><p><strong>Perhaps a catalog in the stores?</strong></p><p></p><p>I'm neither a PDF publisher nor a distributor like RPGNow but I'll toss this thought into the ring... What if you had a catalog in the FLGS and a postcard/bookmark/whatever that had a store code on it? Customer finds something interesting in the catalog, takes the printed item (shape/size up to you more knowledgeable folks) home and enters the URL in their computer. The URL could even include the store code so that information is passed automatically. </p><p></p><p>Then when the consumer buys something from RPGNow, the FLGS gets a cut (I know there ain't much left but perhaps the publishers would be willing to pay RPGNow a tad more for sales that originated in an FLGS).</p><p></p><p>With the FLGS getting a cut on the deal, there's incentive there for them to push the product. Your catalog printing costs are dependent wholly on how much you put into the catalog. For that matter, you can offer the publishers the opportunity to "upsize" their entry/entries in the catalog for a small fee.</p><p></p><p>The main issues I see with this are:</p><p></p><p>1 - Making sure that the additional FLGS-driven revenue is sufficient to overcome the cost of the catalog and still allow profit.</p><p></p><p>2 - The catalog has to provide sufficient information to encourage the consumer to take the time/trouble to get the printed item with the URL on it home and go to the site.</p><p></p><p>3 - The catalog has to be sufficiently eye-catching to encourage a consumer to peruse it.</p><p></p><p>I'm not sure that the idea is entirely there but perhaps between the publishers here, RPGNow, and the folks in this thread who run FLGS, you could find something in this idea that might work.</p></blockquote><p></p>
[QUOTE="Asathas, post: 483535, member: 2229"] [b]Perhaps a catalog in the stores?[/b] I'm neither a PDF publisher nor a distributor like RPGNow but I'll toss this thought into the ring... What if you had a catalog in the FLGS and a postcard/bookmark/whatever that had a store code on it? Customer finds something interesting in the catalog, takes the printed item (shape/size up to you more knowledgeable folks) home and enters the URL in their computer. The URL could even include the store code so that information is passed automatically. Then when the consumer buys something from RPGNow, the FLGS gets a cut (I know there ain't much left but perhaps the publishers would be willing to pay RPGNow a tad more for sales that originated in an FLGS). With the FLGS getting a cut on the deal, there's incentive there for them to push the product. Your catalog printing costs are dependent wholly on how much you put into the catalog. For that matter, you can offer the publishers the opportunity to "upsize" their entry/entries in the catalog for a small fee. The main issues I see with this are: 1 - Making sure that the additional FLGS-driven revenue is sufficient to overcome the cost of the catalog and still allow profit. 2 - The catalog has to provide sufficient information to encourage the consumer to take the time/trouble to get the printed item with the URL on it home and go to the site. 3 - The catalog has to be sufficiently eye-catching to encourage a consumer to peruse it. I'm not sure that the idea is entirely there but perhaps between the publishers here, RPGNow, and the folks in this thread who run FLGS, you could find something in this idea that might work. [/QUOTE]
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What kind of Sales can you expect from PDF?
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