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What kind of Sales can you expect from PDF?
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<blockquote data-quote="Asathas" data-source="post: 483567" data-attributes="member: 2229"><p><strong>Further thoughts...</strong></p><p></p><p>As an alternative to the catalog, you could just do something like the bookmark/postcard idea with a bit of a twist.</p><p></p><p>If the RPGNow data/UI could be made exportable (i.e. something I could access by putting a CGI or equivalent script on my site) and preferably easily brandable, you could offer the FLGS something truly unique. I can probably better describe this with an example:</p><p></p><p>Let's say I run FLGS Gaming Store and I've got a web site set up at <a href="http://www.flgs.com." target="_blank">www.flgs.com.</a> I make a deal with RPGNow to become an associate site. As an associate, I get to put a small CGI script or it may just be a link to RPGNow.com with my having given them my store name, address, main URL, and a logo graphic. Where the data/UI is hosted is kinda up to you folks.</p><p></p><p>Now when a customer comes in and wants something new/different, I can tell him to go to our store web site, <a href="http://www.flgs.com," target="_blank">www.flgs.com,</a> and from there he can browse/purchase/download PDF's. I can explain that from there he can get D20/other RPG material that he can't find in any store. I can do promotions. I could even (with the appropriate enhancements to the RPGNow software) take cash payments in store to give credit on the FLGS/RPGNow site so that my customers who don't have a credit card can buy stuff.</p><p></p><p>Now to make it truly worthwhile for the FLGS, the FLGS can set up a pricing table... for example, items purchased through the FLGS site under $3 get a $1 fee tacked on, items from $3.01 to $5 get a $1.50 fee, and so on. These are numbers made up off the top of my head so please don't put much stock in them... just the idea.</p><p></p><p>Basically, this gives RPGNow the opportunity to have the FLGS pushing RPGNow. The FLGS gets a minimal or even no investment revenue opportunity. The publishers get a wider audience and the benefit of the FLGS hawking their products.</p><p></p><p>The main downside on this is that RPGNow would then be competing against the FLGS which use their product library because RPGNow would be migrating its role from that of a retailer to that of a wholesaler (more or less). But again, that's a strategic decision for you guys to make.</p></blockquote><p></p>
[QUOTE="Asathas, post: 483567, member: 2229"] [b]Further thoughts...[/b] As an alternative to the catalog, you could just do something like the bookmark/postcard idea with a bit of a twist. If the RPGNow data/UI could be made exportable (i.e. something I could access by putting a CGI or equivalent script on my site) and preferably easily brandable, you could offer the FLGS something truly unique. I can probably better describe this with an example: Let's say I run FLGS Gaming Store and I've got a web site set up at [url]www.flgs.com.[/url] I make a deal with RPGNow to become an associate site. As an associate, I get to put a small CGI script or it may just be a link to RPGNow.com with my having given them my store name, address, main URL, and a logo graphic. Where the data/UI is hosted is kinda up to you folks. Now when a customer comes in and wants something new/different, I can tell him to go to our store web site, [url]www.flgs.com,[/url] and from there he can browse/purchase/download PDF's. I can explain that from there he can get D20/other RPG material that he can't find in any store. I can do promotions. I could even (with the appropriate enhancements to the RPGNow software) take cash payments in store to give credit on the FLGS/RPGNow site so that my customers who don't have a credit card can buy stuff. Now to make it truly worthwhile for the FLGS, the FLGS can set up a pricing table... for example, items purchased through the FLGS site under $3 get a $1 fee tacked on, items from $3.01 to $5 get a $1.50 fee, and so on. These are numbers made up off the top of my head so please don't put much stock in them... just the idea. Basically, this gives RPGNow the opportunity to have the FLGS pushing RPGNow. The FLGS gets a minimal or even no investment revenue opportunity. The publishers get a wider audience and the benefit of the FLGS hawking their products. The main downside on this is that RPGNow would then be competing against the FLGS which use their product library because RPGNow would be migrating its role from that of a retailer to that of a wholesaler (more or less). But again, that's a strategic decision for you guys to make. [/QUOTE]
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