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What would you like to see in a new game store?
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<blockquote data-quote="Dark Psion" data-source="post: 1907285" data-attributes="member: 959"><p>Everything Torm said above!!</p><p></p><p>But you must also remember that this is a business and treat it as so.</p><p></p><p>Get yourself the best business computer you can afford and have it set up to track your sales. After a while you will learn to notice trends and be ready for them.</p><p></p><p>Subscribe to business magazines, they will show you how to arrange your store and to help your merchandis to sell. For example, if something is not selling and you have a shelf full, remove a third of them. It creates the illusion of an "Hot Item".</p><p></p><p>All merchandise can be put into two catagories; "Need to Buy" & "Want to Buy".</p><p></p><p>"Need to buy" is what they come to your store for. You must keep these items in stock at all times! This is the Milk, Eggs & Bread of your business.</p><p></p><p>"Want to buy" are impulse purchases. "I saw this on TV", "I have a coupon for this" and "this is neat!" Every gaming store might carry miniatures, but do they have a complete set available? Don't be afraid to add non-gaming items; board games, puzzles and even collectable items. Ask your customers what they want to see.</p><p></p><p>Offer things other stores do not. If my hardware store tried to beat Wal Mart on price, we would lose. But on Knowledge and Service, we beat them everyday. Find someone to wrap gifts during the holidays, be a sponsor of local events that your customers are interested in and create a name or logo that is easy to remember and put it on hats, t-shirts and dice bags.</p><p></p><p>Don't be afraid to contact the publishers and get a deal from them. Fantasy Flight Games is offering books for $5 to clear out overstock. Imagine if you could have got them for that and sold them for $10. Contact them for your grand opening, when we had our 50th aniversary, all of our suppliers donated items for drawings and give-aways.</p><p></p><p>Remember you have to "Sell" your store before you can sell your product.</p><p></p><p>Find a "niche" for your shop. One problem with RPGs is the books disappear from print quickly. Having out of print books would be a great resource for some people. Keep an eye on eBay for people selling their collections and don't forget to use it to get rid of merchandise that is not selling in your area. </p><p></p><p>One person's junk is another's treasure.</p></blockquote><p></p>
[QUOTE="Dark Psion, post: 1907285, member: 959"] Everything Torm said above!! But you must also remember that this is a business and treat it as so. Get yourself the best business computer you can afford and have it set up to track your sales. After a while you will learn to notice trends and be ready for them. Subscribe to business magazines, they will show you how to arrange your store and to help your merchandis to sell. For example, if something is not selling and you have a shelf full, remove a third of them. It creates the illusion of an "Hot Item". All merchandise can be put into two catagories; "Need to Buy" & "Want to Buy". "Need to buy" is what they come to your store for. You must keep these items in stock at all times! This is the Milk, Eggs & Bread of your business. "Want to buy" are impulse purchases. "I saw this on TV", "I have a coupon for this" and "this is neat!" Every gaming store might carry miniatures, but do they have a complete set available? Don't be afraid to add non-gaming items; board games, puzzles and even collectable items. Ask your customers what they want to see. Offer things other stores do not. If my hardware store tried to beat Wal Mart on price, we would lose. But on Knowledge and Service, we beat them everyday. Find someone to wrap gifts during the holidays, be a sponsor of local events that your customers are interested in and create a name or logo that is easy to remember and put it on hats, t-shirts and dice bags. Don't be afraid to contact the publishers and get a deal from them. Fantasy Flight Games is offering books for $5 to clear out overstock. Imagine if you could have got them for that and sold them for $10. Contact them for your grand opening, when we had our 50th aniversary, all of our suppliers donated items for drawings and give-aways. Remember you have to "Sell" your store before you can sell your product. Find a "niche" for your shop. One problem with RPGs is the books disappear from print quickly. Having out of print books would be a great resource for some people. Keep an eye on eBay for people selling their collections and don't forget to use it to get rid of merchandise that is not selling in your area. One person's junk is another's treasure. [/QUOTE]
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