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What would you pay for a book?
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<blockquote data-quote="Lazvon" data-source="post: 8780707" data-attributes="member: 33782"><p>I would think the gross margin $s earned should be the same for all formats except perhaps signed/numbered editions… and maybe low print run editions.</p><p></p><p>So, let’s say you are indie and the “margin” is what you essentially are paying yourself, and you decide you want to make $5 per copy sold.</p><p></p><p>(I have no idea if these costs are close, making it all up.)</p><p></p><p>Print Copy direct costs are:</p><p>Printing: $15</p><p>Distribution: $5</p><p></p><p>Electronic Copy direct costs are:</p><p>Distribution: $0.10 (actually can get way cheaper more you sell)</p><p></p><p>Fixed costs no matter the number/type you sell, but based say 10,000 copies sold:</p><p>Layout editing: $0.10 (or $1000 total)</p><p>Art acquisition: $0.50 (or $5000 total; assuming no print/digital or “qty” cost diff)</p><p></p><p>I am sure there is lots more I am missing.</p><p></p><p>But in the end, assuming $5 from each copy sought to pay yourself (or invest in next, whatever)…</p><p></p><p>Print: $25.60 each</p><p>PDF: $5.70 each</p><p></p><p>(In my view for single VTT purchase: $2.50, and you give that discount because you are locking your customers in on platforms that might go belly up someday.)</p><p></p><p>Special editions: whatever you think people will pay.</p><p></p><p>All that said, reason I am willing to pay half what the standard edition book cost is for a PDF, because they are a lot less hassle for the publisher. No Printers or Distribution to arrange and deal with, etc. again, if you aren’t paying someone for all that work, it is “just your time” … your $5 net margin is shrinking fast, so happy to just pay half for the PDF.</p></blockquote><p></p>
[QUOTE="Lazvon, post: 8780707, member: 33782"] I would think the gross margin $s earned should be the same for all formats except perhaps signed/numbered editions… and maybe low print run editions. So, let’s say you are indie and the “margin” is what you essentially are paying yourself, and you decide you want to make $5 per copy sold. (I have no idea if these costs are close, making it all up.) Print Copy direct costs are: Printing: $15 Distribution: $5 Electronic Copy direct costs are: Distribution: $0.10 (actually can get way cheaper more you sell) Fixed costs no matter the number/type you sell, but based say 10,000 copies sold: Layout editing: $0.10 (or $1000 total) Art acquisition: $0.50 (or $5000 total; assuming no print/digital or “qty” cost diff) I am sure there is lots more I am missing. But in the end, assuming $5 from each copy sought to pay yourself (or invest in next, whatever)… Print: $25.60 each PDF: $5.70 each (In my view for single VTT purchase: $2.50, and you give that discount because you are locking your customers in on platforms that might go belly up someday.) Special editions: whatever you think people will pay. All that said, reason I am willing to pay half what the standard edition book cost is for a PDF, because they are a lot less hassle for the publisher. No Printers or Distribution to arrange and deal with, etc. again, if you aren’t paying someone for all that work, it is “just your time” … your $5 net margin is shrinking fast, so happy to just pay half for the PDF. [/QUOTE]
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