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Message: <blockquote data-quote="Viktyr Gehrig" data-source="post: 5808921" data-attributes="member: 9249">There's a difference between "profitable" and "successful", from Hasbro's perspective. Hasbro owns WotC, but they don't manage it-- think of it like owning a stock. You've got a certain amount of money invested in it, and you cash your dividend checks like clockwork, but you don't go to the shareholder meetings and you certainly don't spend your own money on promoting its products. You own your little stock and you sit on it and you don't even think about it unless it's in the news, so you really don't care what's going on over there as long as your dividend check keeps showing up and your stock price doesn't tank.That's "profitable". Saying a stock is "profitable" is like when your mother says her friend's daughter is "nice". A profitable stock is like the date you take for coffee because it's cheap and you're less likely to fall asleep; everything is profitable when you sit on it long enough."Successful" is a whole different story. Successful is when your little stock is in the news talking about the killer app that's going to make it explode-- that $50 million brand that's going to be worth $100 million in a couple years, the promise of double-digit growth for years to come. That's the brand you put more money into, the news that makes you start reading your prospectuses and attending your shareholder meetings and putting more of your own money into it.That's what the D&D Brand Team promised Hasbro with 4e and what they failed to deliver-- for various reasons-- and what 5e is their "second last chance" to make good on before Hasbro says "I like you as a friend" and tries to set WotC up with his loser cousin.</blockquote>

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