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Message: <blockquote data-quote="Ranes" data-source="post: 335645" data-attributes="member: 4826">Hal,By now this thread must be confirming the suspicion you already had, that there are almsot as many answers to your question as there are posters to this thread.I am not prejudiced against non WotC product, far from it but John Brown hit the nail on the head, for me. I want to buy material that contains good ideas, stuff I can use. I don't need more monsters, rules, classes, settings (unless you've got something really - and I mean really captivating for me). What I can use are good adventures that creatively employ the rules I own or good material that helps me make my own adventures. John's book of villages sounded interesting, for example. Another thing, which I came across in another thread yesterday was an idea for a book of strategies for different monsters and NPCs, that show a DM how to make an encounter a challenge without designing it in such a way that it simply negates any tricks players may have up their sleeves.But you do have another problem, which is how to market your product. There are few publications that target your market and mass marketing strategies are simply too expensive to deploy. The Internet is great for us but we on the net are the converts. Even then, I emailed a couple of old friends the other day, all 3E players and long time roleplayers and directed them to EN World. They all had net access but had never heard of it or thought of using the net to supplement their rpg needs.So, if you want to sell more of your latest books maybe you need evangelists, people in every country in which your products are sold who go around all the LGS in their region and sell your stuff not only to the people buying the stock but to the people who buy it from them. Imagine a combination of salesman and DM. He arranges a game to be run in a store on a Saturday afternoon. It will use core books and one of your products. Between four and eight people play. You win some converts if it's done well. The store owner wins too, of course. But those converts will tell their friends and some of them will buy and use your stuff. Word of mouth is the best endorsement a product can have. This doesn't need to be too expensive. If your evangelists are fans who live in the area of their LGS and who go through a selection process through your website and offered a bundle of goodies for doing a good job, it could prove very cost effective. In some cases, the store owners or their staff may be the evangelists you need.Or maybe the whole idea is hogwash. Sorry, it's late. Just trying to help.</blockquote>

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