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Message: <blockquote data-quote="Leviatham" data-source="post: 5871075" data-attributes="member: 50740">Apart from being rude to me a couple of times at their shop in Brighton, nothing really. There are a lot of companies out there I don't like (like McDonald's and Nestle) and they haven't done anything to me either.I just don't like them.Err... no. My opinions are my own and based on what I have seen, what I have read and what I have perceived. No one has made me or attempted to make believe or think anything.I will have to stand down on that one, since I don't have enough technical knowledge to contribute.I will say though, that when I have handled their miniatures, I have always found them flimsy and not very "solid". I have seen other companies at Salute or Essen (please don't ask me to remember... my memory and I don't have that great a relationship!) that, to my taste, looked and felt better, and at similar prices.For my money (literally) and in my opinion, those miniatures are better. It is just a matter of perception.You hit the nail on the head there. They don't want to get involved in that market other than licensing (which, btw, I see no problems with at all).My point is that if they did get involved in that market, just by distributing the materials they license, nothing more, they'd be a better business. They could be attracting more people into their shops and, potentially, getting new customers.On that one, I am with you. That they are managing to increase their revenue is quite an achievement.Not sure I'd go as far as to say that they owe anything to the market or the hobby, though I think they gave the hobby a massive blow when they turned White Dwarf into what it is today.However I would say they are in a fantastic position to actually do something great for the hobby. Position the chose to ignore. That they have chosen not to get involved in any other part of the market is obvious and I am sure they have their reasons. I am not sure I would agree with those reasons, though (but then, I am on a defensive stance already, so not surprising!).I wouldn't argue with that. They have been very successful in creating what they have created. It is also true they have a lot of things going for them if you are a customer. Although I did mention that in my original post, maybe I should have given them more credit where credit is due.I am not against them, I simply am not with them because I don't feel they do enough. What they do, they do well and I will not deny that.We are still in agreement.And that is where I start to think they would be better if they did. I realise it is not their job, but I also don't find any reasons why it shouldn't be, while I can find reasons why it should be, the most obvious one is that it would bring people into the shop.I personally feel that the shelf space used would render benefits in the shape of customers that otherwise wouldn't be there. Although in a different industry (photography) we were put in a position in which, by adding complementary products to the usual photographic stuff, clients would come back for more and different stuff. Yes, we gave up a shop window (we had three) to show miscellaneous instead of cameras, but we sold a huge amount of studio portraits and cameras because of that.I could be wrong and maybe they have already done this experiment and seen it doesn't work, but I think that variety could be beneficial for them both a company and as business.I must agree with that. Again this is my fault for not making clear in the original post that I go think they have some good points and they do some things very well indeed.Maybe you are right there. But then, and this is to take the side of some of the ultra-capitalists that have intervened in the past, not because I agree with it - it would also make business sense to target the people who buy your games and take that revenue as well.Their lack of horizontality is indeed to your advantage, and since I rather support you than them, I do hope it keeps being your advantage in the future, foreseeable or not.And this is where I disagree. From where I stand, it should be because it could provide with two things: new customers on the one hand, and continuity for people who decide that miniatures are not their thing anymore but could be tempted by RPGs.That they have no need is clear. They make enough money as it is, and they license the products they consider to be brand-promoting which get a chance to do very well. And I am really happy about those products doing well.My points are about the opportunity they could have to do more things, which would benefit both the industry, the hobby and the hobbyist. With the brand, the infrastructure and the reputation they have, they'd be the perfect platform.</blockquote>

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