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Why Games Workshop is not a good business
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<blockquote data-quote="Vyvyan Basterd" data-source="post: 5871978" data-attributes="member: 4892"><p>I'm kind of with Leviatham on this one, if not the tone he uses to convey his points.</p><p></p><p>First, McDonalds in your analogy would not have to "allow Burger King, Krystal, and Wendys shelf space since they are all in Hamburger industry to promote the Hamburger industry" because Leviatham specifally asked that GW carry GW products, not other RPGs and miniatures lines.</p><p></p><p>Second, Legos, Fisher Prices toys, and clothing do not directly support McDonald's main business of food service. Therefore, they need not devote space to selling those licensed products. Again, Leviatham did not request that GW stores carry 'anything with their name on it.' I'm sure there are t-shirts with GW branded names on them, which he never mentioned as something they should carry. What he did mention was things like the FFG-produced WFRPG. This is a product that would <em>directly</em> support their main business line of miniatures. A person walking into a GW store may not be interested in wargaming, but might find the concept of the RPG to me much more to their liking. With that purchase the GW staff would have the opportunity to show them the miniatures that would help bring their RPG experience to life on the table. It does not seem unreasonable to me that GW stores should sell GW gaming products.</p></blockquote><p></p>
[QUOTE="Vyvyan Basterd, post: 5871978, member: 4892"] I'm kind of with Leviatham on this one, if not the tone he uses to convey his points. First, McDonalds in your analogy would not have to "allow Burger King, Krystal, and Wendys shelf space since they are all in Hamburger industry to promote the Hamburger industry" because Leviatham specifally asked that GW carry GW products, not other RPGs and miniatures lines. Second, Legos, Fisher Prices toys, and clothing do not directly support McDonald's main business of food service. Therefore, they need not devote space to selling those licensed products. Again, Leviatham did not request that GW stores carry 'anything with their name on it.' I'm sure there are t-shirts with GW branded names on them, which he never mentioned as something they should carry. What he did mention was things like the FFG-produced WFRPG. This is a product that would [I]directly[/I] support their main business line of miniatures. A person walking into a GW store may not be interested in wargaming, but might find the concept of the RPG to me much more to their liking. With that purchase the GW staff would have the opportunity to show them the miniatures that would help bring their RPG experience to life on the table. It does not seem unreasonable to me that GW stores should sell GW gaming products. [/QUOTE]
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