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<blockquote data-quote="Mistwell" data-source="post: 6252522" data-attributes="member: 2525">It's a graph.&nbsp; I posted it here before, so I can probably find it again...[searching]Here we go:<img src="http://www.purplepawn.com/wp-content/uploads/2013/09/Hasbro-Game-Segment-2013-500x280.jpg" alt="" class="fr-fic fr-dii fr-draggable " data-size="" style="" />Also of some interest, they lay out 6 &quot;gaming insights&quot; based on market research that will drive their games (explanatory text snipped):#1: Gaming continues to become more consumable.#2: Girls like to game too. According to Hasbro 51 percent of digital gamers are girls but under 10 percent of the game aisle is targeted to girls.#3: Adults prefer “friction-free” games. Hasbro’s research has found that adults think games take too long to learn, too much time to set up, and too long to play.#4: The retail experience is important.#5: Personalization engages.#6: Mobile integration is an important feature in the current market.</blockquote>

[QUOTE="Mistwell, post: 6252522, member: 2525"] It's a graph. I posted it here before, so I can probably find it again... [searching] Here we go: [IMG]http://www.purplepawn.com/wp-content/uploads/2013/09/Hasbro-Game-Segment-2013-500x280.jpg[/IMG] Also of some interest, they lay out 6 "gaming insights" based on market research that will drive their games (explanatory text snipped): #1: Gaming continues to become more consumable. #2: Girls like to game too. According to Hasbro 51 percent of digital gamers are girls but under 10 percent of the game aisle is targeted to girls. #3: Adults prefer “friction-free” games. Hasbro’s research has found that adults think games take too long to learn, too much time to set up, and too long to play. #4: The retail experience is important. #5: Personalization engages. #6: Mobile integration is an important feature in the current market. [/QUOTE]

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