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Message: <blockquote data-quote="Kevin O'Reilly" data-source="post: 1006087" data-attributes="member: 8692">My 2cThe main problem with the WoTC stargetgy is that it is late. The pre-painted min line should have released with 3.0 back in 2000. Now while some of the bright sparks outthere may point out that MK was only just starting up, WoTC had the opportunity to respond to the explosive growth in this game in their own backyard about 3 mile away.The collectable pre-painted mini game is a phenom, and one hasbro would have dearly loved to ride. Given that Topps just shelled out a small fortune for Wizkids,LLC., I'm sure that they would have loved to recoup some of their $300million invested in WoTC.Now, the pre-painted game, coupled with the kids intro, coupled with new mini-heavy rules creates a realitively seemless age progression for D+D. And why not! The target market for GW is 10-14 year old boys, and GW has revenues that D+D sales can only dream about.Overall, as a marketing strategy the mini-focus this time around can lead to a significant increase in sales and reach into new market demographics. At to be honest, its agood honest strategy, that will benefit the game by creating a sustainable game. Again, its main issue is its about 2 years late. Any who know me, know I've been ranting on about this for nearly three years!I wish the team at Wizards great success with this; a success that rivals that of MtG and opens up the door for a new whole round of Montes, Seans, Skips and Andies. As I said, a success for WoTC is a success for the gaming community, one again which creates and supports brillance like Ryan's OGL.I look forward to a cupboard full of plastic ogres and orc and beholders and elves and dwarves and armies of skeletons and drow to unleash upon the folls at my gaming table.Like I said, just my 2c</blockquote>

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