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WotC didn't necessarily save D&D
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<blockquote data-quote="WheresMyD20" data-source="post: 5710537" data-attributes="member: 60772"><p>You asked for a quote, so here's a quote from an interview with Adkison:</p><p></p><p><em><strong>Athans:</strong> You are the man who single-handedly saved Dungeons & Dragons from bankruptcy in 1997—how much of your decision to bring TSR into the WotC family came from just being a fan of the game, and what did you see in the brand from a purely financial standpoint?</em></p><p> </p><p> <em><strong>Adkison: </strong>There’s no denying that buying D&D was a personal highlight for my career. But I wouldn’t have done it if I thought it was a bad business deal. Did <em>the company</em> make money on acquiring D&D? I’m not sure. I never did that math, but I think it would be close. But my job as CEO of Wizards wasn’t to make money for the company it was to make money for its shareholders. I believed that owning two of the top three games of the hobby game industry (the other at the time being Games Workshop’s <a href="http://www.games-workshop.com/gws/catalog/landing.jsp?catId=cat210004&rootCatGameStyle=wh40k" target="_blank">Warhammer 40,000</a>) would make the company a more attractive acquisition target for a strategic buyer of the business.</em></p><p> <em>And, indeed, two years later Alan Hassenfeld, the CEO of Hasbro, confirmed my strategy by telling me that Wizards was very interesting to them because it had multiple proven brands.</em></p><p> <a href="https://fantasyhandbook.wordpress.com/2011/03/29/the-fantasy-author%E2%80%99s-handbook-interviews-xiii-peter-d-adkison/" target="_blank"></a></p><p><a href="https://fantasyhandbook.wordpress.com/2011/03/29/the-fantasy-author%E2%80%99s-handbook-interviews-xiii-peter-d-adkison/" target="_blank">source here</a></p><p></p><p></p><p>I find this quote interesting for a couple of reasons:</p><p></p><p>1) When the interviewer says "You are the man who single-handedly saved Dungeons & Dragons from bankruptcy", Mr. Adkison doesn't offer any correction, denial, or response of any sort. He may not be the one (in this interview at least) saying that he "saved" D&D, but he doesn't seem to mind that statement being made or that impression being created.</p><p></p><p>2) When the interviewer asks him whether he bought TSR because he was a fan or for financial reasons, he responds only from a financial perspective, particularly one about making the company a more attractive takeover target.</p><p></p><p></p><p>Do you have any quotes from Mr. Adkison where he refutes claims that he "saved D&D" or prove that "opportunistic" is an inappropriate word for describing the TSR acquisition?</p><p></p><p>Adkison may be a D&D fan and may have been buying a product he loves and believes in, but the acquisition was a calculated business venture and he made quite a bit of money on the deal. Casting him in a purely positive light as a white knight who took a huge risk simply because he wanted to prevent the game he loves from going extinct doesn't tell the whole story.</p><p></p><p>You asked me "what's to be negative about?" I voted that WotC neither saved nor destroyed D&D. I view it from a somewhat positive, somewhat negative perspective. Judging from the poll and the comments on this thread, there are people here who have a romantic "white knight" impression of WotC and want to cast WotC in a purely positive light. Do you see anything negative about the acquisition or do you view WotC from a purely positive perspective?</p></blockquote><p></p>
[QUOTE="WheresMyD20, post: 5710537, member: 60772"] You asked for a quote, so here's a quote from an interview with Adkison: [I][B]Athans:[/B] You are the man who single-handedly saved Dungeons & Dragons from bankruptcy in 1997—how much of your decision to bring TSR into the WotC family came from just being a fan of the game, and what did you see in the brand from a purely financial standpoint?[/I] [I][B]Adkison: [/B]There’s no denying that buying D&D was a personal highlight for my career. But I wouldn’t have done it if I thought it was a bad business deal. Did [I]the company[/I] make money on acquiring D&D? I’m not sure. I never did that math, but I think it would be close. But my job as CEO of Wizards wasn’t to make money for the company it was to make money for its shareholders. I believed that owning two of the top three games of the hobby game industry (the other at the time being Games Workshop’s [URL="http://www.games-workshop.com/gws/catalog/landing.jsp?catId=cat210004&rootCatGameStyle=wh40k"]Warhammer 40,000[/URL]) would make the company a more attractive acquisition target for a strategic buyer of the business.[/I] [I]And, indeed, two years later Alan Hassenfeld, the CEO of Hasbro, confirmed my strategy by telling me that Wizards was very interesting to them because it had multiple proven brands.[/I] [URL="https://fantasyhandbook.wordpress.com/2011/03/29/the-fantasy-author%E2%80%99s-handbook-interviews-xiii-peter-d-adkison/"] source here[/URL] I find this quote interesting for a couple of reasons: 1) When the interviewer says "You are the man who single-handedly saved Dungeons & Dragons from bankruptcy", Mr. Adkison doesn't offer any correction, denial, or response of any sort. He may not be the one (in this interview at least) saying that he "saved" D&D, but he doesn't seem to mind that statement being made or that impression being created. 2) When the interviewer asks him whether he bought TSR because he was a fan or for financial reasons, he responds only from a financial perspective, particularly one about making the company a more attractive takeover target. Do you have any quotes from Mr. Adkison where he refutes claims that he "saved D&D" or prove that "opportunistic" is an inappropriate word for describing the TSR acquisition? Adkison may be a D&D fan and may have been buying a product he loves and believes in, but the acquisition was a calculated business venture and he made quite a bit of money on the deal. Casting him in a purely positive light as a white knight who took a huge risk simply because he wanted to prevent the game he loves from going extinct doesn't tell the whole story. You asked me "what's to be negative about?" I voted that WotC neither saved nor destroyed D&D. I view it from a somewhat positive, somewhat negative perspective. Judging from the poll and the comments on this thread, there are people here who have a romantic "white knight" impression of WotC and want to cast WotC in a purely positive light. Do you see anything negative about the acquisition or do you view WotC from a purely positive perspective? [/QUOTE]
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