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Message: <blockquote data-quote="Zaruthustran" data-source="post: 3467735" data-attributes="member: 1457">This is similar to the magazine idea. We've seen the WotC designers post about the hard choice between crunch and fluff. They agonize over how much of each to include in a book (which, unlike online content, has a limited number of pages). Well, by breaking those components out online, they can let the users decide. Maybe even give away the fluff (to support/extend the brand) and charge only for crunch*.Kind of like giving away free peanuts at the bar, because doing so drives beer sales. <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f642.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=":)" title="Smile    :)"  data-smilie="1"data-shortname=":)" />Under this model, the physical book is much like a premium collector's edition that combines both crunch and fluff in one product. Sort of like how you can get OotS online for free, or pay a premium for the pleasure of a collected printed edition. Under this model you could either pay x to get the crunch online, or pay 2x to get the crunch + fluff in printed form. Since margins are higher online (no costs for printing / warehousing / damaged / returns / destruction of excess inventory / shipping / distributing) the net profit would still be higher for the online delivery; they'd want to incentivize online purchases. A (another way of looking at it) 1/2 x price for online delivery of crunch is pretty motivating to consumers--while still servicing those who want to hold a physical product. This is good stuff!-z* and premium fluff, like a short story by a high profile author that, while cool, would be impractical to produce in printed form.</blockquote>

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