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WotC Reaches out to the Mainstream Audience: Article Roundup
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<blockquote data-quote="Morrus" data-source="post: 5772966" data-attributes="member: 1"><p><span style="font-size: 12px">The news about the new edition of D&D (5th Edition, "D&D Next") appears to be reaching the mainstream news outlets to what - at least as far as I recall - is an unprecedented level. To me, that says that WotC is actively going after new players in addition to its stated goal of unifying old players.</span><span style="font-size: 12px"></span></p><p><span style="font-size: 12px"></span></p><p><span style="font-size: 12px">You may have seen this first set of articles on Monday - these were timed release articles.</span><span style="font-size: 12px"></span></p><p><span style="font-size: 12px"></span></p><ul> <li data-xf-list-type="ul"><span style="font-size: 12px"><a href="http://www.forbes.com/sites/davidewalt/2012/01/09/wizards-announce-new-dungeons-and-dragons-an-inside-look-at-the-game/" target="_blank">'Wizards'Announce New Dungeons & Dragons: An Inside Look At The Game</a> (Forbes)</span></li> <li data-xf-list-type="ul"><span style="font-size: 12px"><a href="http://geekout.blogs.cnn.com/2012/01/09/wizards-of-the-coasts-announces-new-edition-of-dungeons-and-dragons/" target="_blank">Wizardsof the Coasts announces new edition of ‘Dungeons andDragons’</a> (CNN)</span></li> <li data-xf-list-type="ul"><span style="font-size: 12px"><a href="http://www.escapistmagazine.com/articles/view/editorials/9329-Speak-Your-Mind-in-the-Next-Version-of-Dungeons-Dragons" target="_blank">SpeakYour Mind in the Next Version of Dungeons & Dragons</a>(The Escapist)</span></li> <li data-xf-list-type="ul"><span style="font-size: 12px"><a href="http://www.wired.com/geekdad/2012/01/5th-edition-dungeons-and-dragons/" target="_blank">5th Edition D&D Is in Development — Should We Care?</a>(Wired.com)</span></li> <li data-xf-list-type="ul"><span style="font-size: 12px"><a href="http://www.nytimes.com/2012/01/10/arts/video-games/dungeons-dragons-remake-uses-players-input.html?_r=1" target="_blank">PlayersRoll the Dice for Dungeons & Dragons Remake</a>(New York Times)</span></li> </ul><p><span style="font-size: 12px">The following articles are later reactions to the news - some in places you wouldn'texpect to see it, which gives us the impression that WotC has reallyreached out to the mainstream audience:</span></p><p><span style="font-size: 12px"></span></p><ul> <li data-xf-list-type="ul"><span style="font-size: 12px"><a href="http://newsfeed.time.com/2012/01/11/diy-dd-dungeons-dragons-crowdsources-the-classic-game/" target="_blank">DIY D&D: Dungeons & Dragons Crowdsources the Classic Game</a> (Time)</span></li> <li data-xf-list-type="ul"><span style="font-size: 12px"><a href="http://www.webpronews.com/dungeons-dragons-reboot-will-be-shaped-by-fans-2012-01" target="_blank">Dungeons & Dragons Reboot Will Be Shaped By Fans</a> (WebProfNews)</span></li> <li data-xf-list-type="ul"><span style="font-size: 12px"><a href="http://buzzlog.yahoo.com/buzzlog/94737/dungeonsdragons-plans-a-comeback" target="_blank">Dungeons & Dragons Plans a Comeback</a> (Yahoo!)</span></li> <li data-xf-list-type="ul"><span style="font-size: 12px"><a href="http://www.huffingtonpost.com/2012/01/10/dungeons-and-dragons-rema_n_1196534.html?ref=technology&ir=Technology" target="_blank">Dungeons & Dragons Remake Looks To Fans For Input</a> (Huffington Post)</span></li> <li data-xf-list-type="ul"><span style="font-size: 12px"><a href="http://www.geek.com/articles/geek-cetera/edition-wars-dungeons-and-dragons-5th-edition-in-the-works-20120110/" target="_blank">Edition Wars: Dungeons and Dragons 5th edition in the works</a> (Geek.com)</span></li> <li data-xf-list-type="ul"><span style="font-size: 12px"><a href="http://www.atomicmpc.com.au/News/286403,dungeons-and-dragons-to-get-a-brand-new-5th-edition.aspx" target="_blank">Dungeons and Dragons to get a brand new 5th Edition</a> (Atomic)</span></li> <li data-xf-list-type="ul"><span style="font-size: 12px"><a href="http://www.kotaku.com.au/2012/01/next-edition-of-dungeons-dragons-will-be-written-by-the-players/" target="_blank">Next Edition Of Dungeons & Dragons Will Be Written By The Players</a> (Kotaku)</span></li> <li data-xf-list-type="ul"><span style="font-size: 12px"><a href="http://www.hispanicbusiness.com/2012/1/10/new_dungeons_dragons_edition_pending.htm" target="_blank">New Dungeons & Dragons Edition Pending</a> (HispanicBusiness.com)</span></li> <li data-xf-list-type="ul"><span style="font-size: 12px"><a href="http://perezhilton.com/2012-01-10-new-edition-of-dd-coming?from=mostemailed#.Tw3D3W85Lw1" target="_blank">New Edition Of Dungeons & Dragons Coming!!</a> (Perez Hilton)</span></li> <li data-xf-list-type="ul"><span style="font-size: 12px"><a href="http://penny-arcade.com/comic/2012/01/11" target="_blank">The Way Forward</a> (Penny Arcade Comic)</span></li> <li data-xf-list-type="ul"><span style="font-size: 12px"><a href="http://www.d20monkey.com/2012/01/11/accusations/" target="_blank">Strange Accusations</a> (d20 Monkey Comic)</span></li> <li data-xf-list-type="ul"><span style="font-size: 12px"><a href="http://games.slashdot.org/story/12/01/09/1921245/5th-edition-of-dungeons-dragons-announced" target="_blank">5th Edition of Dungeons & Dragons Announced</a> (Slashdot) (thanks to <strong>darjr</strong>)</span></li> <li data-xf-list-type="ul"><span style="font-size: 12px"><a href="http://io9.com/5874922/why-is-the-5th-edition-of-dungeons--dragons-a-big-deal" target="_blank">Why is the 5th Edition of Dungeons & Dragons a big deal?</a> (io9) (thanks to <strong>CAFRedblade</strong>)</span></li> </ul></blockquote><p></p>
[QUOTE="Morrus, post: 5772966, member: 1"] [SIZE=3]The news about the new edition of D&D (5th Edition, "D&D Next") appears to be reaching the mainstream news outlets to what - at least as far as I recall - is an unprecedented level. To me, that says that WotC is actively going after new players in addition to its stated goal of unifying old players.[/SIZE][SIZE=3] [/SIZE] [SIZE=3]You may have seen this first set of articles on Monday - these were timed release articles.[/SIZE][SIZE=3] [/SIZE] [LIST] [*][SIZE=3][URL="http://www.forbes.com/sites/davidewalt/2012/01/09/wizards-announce-new-dungeons-and-dragons-an-inside-look-at-the-game/"]'Wizards'Announce New Dungeons & Dragons: An Inside Look At The Game[/URL] (Forbes)[/SIZE] [*][SIZE=3][URL="http://geekout.blogs.cnn.com/2012/01/09/wizards-of-the-coasts-announces-new-edition-of-dungeons-and-dragons/"]Wizardsof the Coasts announces new edition of ‘Dungeons andDragons’[/URL] (CNN)[/SIZE] [*][SIZE=3][URL="http://www.escapistmagazine.com/articles/view/editorials/9329-Speak-Your-Mind-in-the-Next-Version-of-Dungeons-Dragons"]SpeakYour Mind in the Next Version of Dungeons & Dragons[/URL](The Escapist)[/SIZE] [*][SIZE=3][URL="http://www.wired.com/geekdad/2012/01/5th-edition-dungeons-and-dragons/"]5th Edition D&D Is in Development — Should We Care?[/URL](Wired.com)[/SIZE] [*][SIZE=3][URL="http://www.nytimes.com/2012/01/10/arts/video-games/dungeons-dragons-remake-uses-players-input.html?_r=1"]PlayersRoll the Dice for Dungeons & Dragons Remake[/URL](New York Times)[/SIZE] [/LIST][SIZE=3]The following articles are later reactions to the news - some in places you wouldn'texpect to see it, which gives us the impression that WotC has reallyreached out to the mainstream audience: [/SIZE] [LIST] [*][SIZE=3][URL="http://newsfeed.time.com/2012/01/11/diy-dd-dungeons-dragons-crowdsources-the-classic-game/"]DIY D&D: Dungeons & Dragons Crowdsources the Classic Game[/URL] (Time)[/SIZE] [*][SIZE=3][URL="http://www.webpronews.com/dungeons-dragons-reboot-will-be-shaped-by-fans-2012-01"]Dungeons & Dragons Reboot Will Be Shaped By Fans[/URL] (WebProfNews)[/SIZE] [*][SIZE=3][URL="http://buzzlog.yahoo.com/buzzlog/94737/dungeonsdragons-plans-a-comeback"]Dungeons & Dragons Plans a Comeback[/URL] (Yahoo!)[/SIZE] [*][SIZE=3][URL="http://www.huffingtonpost.com/2012/01/10/dungeons-and-dragons-rema_n_1196534.html?ref=technology&ir=Technology"]Dungeons & Dragons Remake Looks To Fans For Input[/URL] (Huffington Post)[/SIZE] [*][SIZE=3][URL="http://www.geek.com/articles/geek-cetera/edition-wars-dungeons-and-dragons-5th-edition-in-the-works-20120110/"]Edition Wars: Dungeons and Dragons 5th edition in the works[/URL] (Geek.com)[/SIZE] [*][SIZE=3][URL="http://www.atomicmpc.com.au/News/286403,dungeons-and-dragons-to-get-a-brand-new-5th-edition.aspx"]Dungeons and Dragons to get a brand new 5th Edition[/URL] (Atomic)[/SIZE] [*][SIZE=3][URL="http://www.kotaku.com.au/2012/01/next-edition-of-dungeons-dragons-will-be-written-by-the-players/"]Next Edition Of Dungeons & Dragons Will Be Written By The Players[/URL] (Kotaku)[/SIZE] [*][SIZE=3][URL="http://www.hispanicbusiness.com/2012/1/10/new_dungeons_dragons_edition_pending.htm"]New Dungeons & Dragons Edition Pending[/URL] (HispanicBusiness.com)[/SIZE] [*][SIZE=3][URL="http://perezhilton.com/2012-01-10-new-edition-of-dd-coming?from=mostemailed#.Tw3D3W85Lw1"]New Edition Of Dungeons & Dragons Coming!![/URL] (Perez Hilton)[/SIZE] [*][SIZE=3][URL="http://penny-arcade.com/comic/2012/01/11"]The Way Forward[/URL] (Penny Arcade Comic)[/SIZE] [*][SIZE=3][URL="http://www.d20monkey.com/2012/01/11/accusations/"]Strange Accusations[/URL] (d20 Monkey Comic)[/SIZE] [*][SIZE=3][URL="http://games.slashdot.org/story/12/01/09/1921245/5th-edition-of-dungeons-dragons-announced"]5th Edition of Dungeons & Dragons Announced[/URL] (Slashdot) (thanks to [B]darjr[/B])[/SIZE] [*][SIZE=3][URL="http://io9.com/5874922/why-is-the-5th-edition-of-dungeons--dragons-a-big-deal"]Why is the 5th Edition of Dungeons & Dragons a big deal?[/URL] (io9) (thanks to [B]CAFRedblade[/B])[/SIZE] [/LIST] [/QUOTE]
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