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WotC's Nathan Stewart: "Story, Story, Story"; and IS D&D a Tabletop Game?
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<blockquote data-quote="Beleriphon" data-source="post: 7667891" data-attributes="member: 27847"><p>None, because there has never been a signifcant level of effort to get those characters into main stream conciousness. Just like prior to the first movie Iron Man wasn't exactly a well known Marvel character. If you ask people to name some superheroes you're probably going to end up with Superman, Batman and Spider-Man for the most part. Prior to the geek renessiance that the Marvel movies to large degree have bank rolled (directly or indirectly) most people didn't know one lick about Iron Man or Captain America, or any of a characters in Marvel's stable of characters. Lets look at Doctor Strange, my wife knows who he is because I know who he is, but I haven't read a Doctor Strange comic in 15 years at best, if you ask the average person on the street they probably don't know the character all. That is going to change once the movie comes out. </p><p></p><p>That's branding right there, by moving the concept into a new medium to sell the brand and the idea of the brand in a new way. As another example, Coca-Cola sells soft drinks, but the Coke brand is so much more than a can of brown carbonated sugar water. I can buy damn near anything with a Coke logo on it if I want to, some people have massive collections of Coke related items. There's nothing wrong with trying to get to that level of cultural traction, I don't think D&D can actually do that for a few reasons but there's nothing wrong with wanting to do so.</p></blockquote><p></p>
[QUOTE="Beleriphon, post: 7667891, member: 27847"] None, because there has never been a signifcant level of effort to get those characters into main stream conciousness. Just like prior to the first movie Iron Man wasn't exactly a well known Marvel character. If you ask people to name some superheroes you're probably going to end up with Superman, Batman and Spider-Man for the most part. Prior to the geek renessiance that the Marvel movies to large degree have bank rolled (directly or indirectly) most people didn't know one lick about Iron Man or Captain America, or any of a characters in Marvel's stable of characters. Lets look at Doctor Strange, my wife knows who he is because I know who he is, but I haven't read a Doctor Strange comic in 15 years at best, if you ask the average person on the street they probably don't know the character all. That is going to change once the movie comes out. That's branding right there, by moving the concept into a new medium to sell the brand and the idea of the brand in a new way. As another example, Coca-Cola sells soft drinks, but the Coke brand is so much more than a can of brown carbonated sugar water. I can buy damn near anything with a Coke logo on it if I want to, some people have massive collections of Coke related items. There's nothing wrong with trying to get to that level of cultural traction, I don't think D&D can actually do that for a few reasons but there's nothing wrong with wanting to do so. [/QUOTE]
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WotC's Nathan Stewart: "Story, Story, Story"; and IS D&D a Tabletop Game?
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