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WotC's Nathan Stewart: "Story, Story, Story"; and IS D&D a Tabletop Game?
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<blockquote data-quote="Tony Vargas" data-source="post: 7668023" data-attributes="member: 996"><p>It's a testimony to how much better Paizo has done at managing their relationship with their fanbase, that, a quote of some WotC rep reciting some fairly meaningless marketing/PR talking points, spawns hundreds of comments that at least imply that WotC is being deceptive, if not outright scream that they're lying. </p><p></p><p>But a quote of some Paizo rep reciting some relatively meaningless marketing/PR talking points, isn't just received appreciatively at the time, but seven years later, can be brought up as 'proof' of their noble motives and sincerity, even though it transparently left their options open, and they ultimately only exercised one of those options. </p><p></p><p></p><p>It's a remarkable PR accomplishment. If it weren't in such an obscure industry, business majors would probably be reading case studies of it for the next 20 years.</p><p></p><p></p><p> </p><p>Personally - and maybe I'm just cynical - I look at both cases and see empty marketing speak. Nothing to crow over. Nothing to get upset over. No evidence of 'real' motivations - beyond CYA & ROI - and no confirmations, affirmations, validations or denials of the many things we obsess over.</p></blockquote><p></p>
[QUOTE="Tony Vargas, post: 7668023, member: 996"] It's a testimony to how much better Paizo has done at managing their relationship with their fanbase, that, a quote of some WotC rep reciting some fairly meaningless marketing/PR talking points, spawns hundreds of comments that at least imply that WotC is being deceptive, if not outright scream that they're lying. But a quote of some Paizo rep reciting some relatively meaningless marketing/PR talking points, isn't just received appreciatively at the time, but seven years later, can be brought up as 'proof' of their noble motives and sincerity, even though it transparently left their options open, and they ultimately only exercised one of those options. It's a remarkable PR accomplishment. If it weren't in such an obscure industry, business majors would probably be reading case studies of it for the next 20 years. Personally - and maybe I'm just cynical - I look at both cases and see empty marketing speak. Nothing to crow over. Nothing to get upset over. No evidence of 'real' motivations - beyond CYA & ROI - and no confirmations, affirmations, validations or denials of the many things we obsess over. [/QUOTE]
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Community
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WotC's Nathan Stewart: "Story, Story, Story"; and IS D&D a Tabletop Game?
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