And pretty much everything that WotC has said bad about 3.5 has come back to bite them on the butt. They were repeating what
some players were saying. Not all, not most, but rather a vocal majority.
WotC could have added qualifiers - they didn't.
They could have listened to playtesters telling them that their skill challenge DCs were a mess - they didn't.
They could have said that 4e was in the works - they denied that it was.
Again - they are already apologizing - telling them they are right does not make them right.
Telling me that I am wrong does not make them right.
Telling me that I am wrong does not even make me wrong.
WotC misjudged their market. They tried playing a negative game.
As a result 4e has
failed.
If 3.X was as wrong as WotC was trying to claim then WotC would not now be standing, hat in hand, saying that they had made a mistake, would me and my players please come back?
They lost ground to a game that was, by their own marketing 'not fun'.
If it were not fun then it would not now be outselling D&D.
I do not claim that 4e is not fun, but if I did then the market would support my claim better than it has WotC's - 3.X, in the form of Pathfinder, is outselling their 'fun' game.
WotC's position
was untenable. They have acknowledged it.
Those folks that were claiming that the success of 4e was inescapable, that Pathfinder was nothing but a haven for Grognards? Well, they were wrong.
So, I might as well say it - 4e was less fun than 3.X.
As a result WotC has lost marketshare, and they lost it to a game that they labeled 'not fun'.
They deserve their loss. Hopefully they learned their lesson in time to prevent the collapse of the brand.
But, really, I would be hard pressed to say that I care all that much - they lost me as a fan with their marketing.
They lost my players with their marketing.
They lost the support of my local game store with their marketing.
That is not the mark of a successful marketing campaign.
TheAuldGrump, nobody can tell you what is fun. But at least take into context that WotC had a very large contingent of vocal gamers (like me) swearing off further purchases because D&D 3.5 was getting stale (to us). They would be understandably nonplussed, having delivered what they thought they were asked for, then being responded to with torches and pitchforks.
EDIT: None of this is meant to absolve them of incompetent (or non-existent) market research to get the actual tenor of the D&D community. I only intend to blunt the idea that WotC approached 4E with malicious intent.
No, they had a very
loud contingent of vocal critics, not the same thing, not at all....
The Auld Grump