D&D's Lack of 2026 Announcements Actually Follows Precedent

D&D didn't announce its 2025 slate until early 2025.
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Dungeons & Dragons fans seem to have short memories based on the number of speculative articles wondering why Wizards of the Coast hasn't announced any new books for next year. Over the past few weeks, various D&D blogs have speculated about the lack of 2026 announcements. Yes, Wizards of the Coast has underwent some internal turmoil this year, with a number of higher-ups tied to D&D leaving the company and replacements only named relatively recently. And yes, Wizards of the Coast was also hit by a series of delays for various books, with Eberron: Forge of the Artificer bouncing from a summer 2025 release to December due to a printing defect. However, neither of these are likely the reason why Wizards hasn't announced their 2026 slate. In fact, all one has to do is look at the timing of the 2025 announcements to take a deep breath.

Entering 2025, Dungeons & Dragons players only knew of one confirmed release - the 2025 Monster Manual tied to the core rulebooks. A D&D Direct in August 2024 revealed some rough timelines for two other D&D products, but specifics weren't revealed at that time. The rest of the 2025 D&D slate was announced at an embargoed press conference held at Wizards of the Coast's Renton headquarters in January 2025. Most major nerd press outlets, including EN World, were invited to the event. At the event, Dragon Delves, Eberron: Forge of the Artificer, and the Forgotten Realms books were all announced, as was the Starter Set box. The Stranger Things book was also teased as a "mystery" product.

Based on Unearthed Arcana playtests, it appears that the 2026 books will include a Dark Sun book featuring a new Psion class (the first new D&D class in over five years) and a book featuring several arcane subclasses. Wizards has also yet to release a campaign adventure based on the 2024 ruleset. However, the lack of any announcements shouldn't be concerning at all, as this is precisely what Wizards did in 2025 as well.

We'll also point out that D&D has a relatively new marketing manager (Blain Howard, who replaced Greg Tito) and a new PR firm (Tara Bruno PR, replacing 360 PR) for the D&D tabletop group, so any lack of announcements such as the lack of a D&D Direct may be tied to a retooled marketing strategy rather than any other prognosticator of other factors.
 

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Christian Hoffer

Christian Hoffer

I agree with your overall point 100%, you are quite correct particularly across the full sweep of 5E.

However, in August 2024, WotC did drop a D&D Direct, where they mentioned that 2025 would see a two book Forgotten Realms Setting and a Dragon-themed Adventure anthology...so we did know most 2025 books going in, at least in high concept.
 

I agree with your overall point 100%, you are quite correct particularly across the full sweep of 5E.

However, in August 2024, WotC did drop a D&D Direct, where they mentioned that 2025 would see a two book Forgotten Realms Setting and a Dragon-themed Adventure anthology...so we did know most 2025 books going in, at least in high concept.
Ugh - Google results are borked to the point that when I searched for the initial announcement dates, the best I could find was the January 2025 announcements. 2024/early 2025 was a rough time for me personally, so I can't remember ANYTHING from those time periods.

I'll update the announcements accordingly, plus point out a couple of things I also thought of since then.
 

I agree with your overall point 100%, you are quite correct particularly across the full sweep of 5E.

However, in August 2024, WotC did drop a D&D Direct, where they mentioned that 2025 would see a two book Forgotten Realms Setting and a Dragon-themed Adventure anthology...so we did know most 2025 books going in, at least in high concept.
But as you of course well know, that itself was not the usual practice before 2021.
 

Ugh - Google results are borked to the point that when I searched for the initial announcement dates, the best I could find was the January 2025 announcements. 2024/early 2025 was a rough time for me personally, so I can't remember ANYTHING from those time periods.

I'll update the announcements accordingly, plus point out a couple of things I also thought of since then.
I get that, for sure. Here is the summary for the D&D Direct in 2024:

 




Absolutely, which is why I agree with the broader point of the original article. Still, this is the first time in 3 or 4 years where we have known so little, so it is a seachange.
I've said it before and I'll say it again: I like announcements as much as (if not more than) the next guy, but it's a practice that is bad for business.

We need the product to physically drop while people are still excited about it and still talking about it. That properly works out to two or three months.

IF they have anything coming in 2026 Q1, then I'd like to know about it soon, but Q2 can wait a few months and (as a retailer) I hope they don't tell us about Q3 or Q4 until May in the earliest.

As a fan, I want to hear about it all RIGHT NOW, so I get why everyone is asking, though! That side of me is wrong.
 

I mean, is anyone really looking back at 2025 as a good year overall for Wizards when it comes to DnD marketing and it's reception?
Yes.
Heroes of the Borderlands, Stranger Things, the Monster Manual and Forgotten Realms all reviewed quite well, and received a lot of attention from normies/media.
Beyond integrated more 3rd party stuff, and WotC is supporting more VTTs than ever before. They announced a new video game that also has normies interested.

It's probably one of their best years marketing and the brand total sales numbers will be something like 7 times 2019.
 

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